Wix Vs Instapage
If you want to begin creating efficient landing web pages to generate even more leads as well as market even more items, Instapage is a service you have actually possibly stumbled upon. Wix Vs InstapageIf you intend to begin creating effective sales pages to generate even more leads and also offer even more products, Instapage is a service you have actually most likely come across. Wix Vs Instapage

Before we gofurther if you’d like to test Instapage for a test drive, it offers a fourteen day free trial that you can access by clicking here.

Providing you with a professional set of modern landing page templates and also a powerful page builder tool, it absolutely seems like a capable product. But is it as good as it looks? And also will it have the ability to assist you to generate conversion-focused sales pages without excessive initiative? Also, with fairly high pricing, is it worth the money?

Those are the questions we’ll be aiding you to answer in this Instapage review.

By covering the highlights, along with a check out what it’s like to use Instapage, this evaluation will certainly help you to make a decision if this is the best sales web page builder for your project. Wix Vs Instapage

Let’s begin …

Instapage Overview

Instapage is hosted in the cloud and also consists of every little thing you require to start producing and also publishing landing pages.

Wix Vs Instapage
Wix Vs Instapage

Whether you already have a website or online visibility, Instapage makes it feasible to create conversion-focused landing pages to help you to produce more leads, sell even more items or generate some other activity from your site visitors.

There’s no requirement for any coding experience or design skills because the features of Instapage actually do streamline the process of producing effective sales pages– despite what you’re trying to advertise. Functions such as the heatmap, analytics and also split-testing devices let you make use of visitor information to boost your landing page develops to make them extra effective. Wix Vs Instapage

Prior to we get to the essential area that covers specifically what Instapage can do, how those functions interact and whether or not Instapage is easy to use, right here’s a fast overview of why you might pick this sales page builder:

  • A library of customizable themes– with more than 80 top quality layouts, you will not ever need to start from scratch or search for motivation for your next landing web page.
  • Intuitive sales page editor– whether you want to start with a blank canvas or modify one of the many design templates, the drag-and-drop page builder interface of Instapage is powerful yet easy to use.
  • Effective form builder – to guarantee you have the ability to catch the right sort of leads with your landing web pages, Instapage makes it easy to create in-depth custom-made forms for collecting customer info.
  • Helpful selection of widgets– along with the types, you can conveniently include various other elements to your landing pages, consisting of video clips, photos and buttons.
  • Tracking as well as reporting– thanks to the built-in analytics, heatmap and also A/B testing tools, you can promptly see what’s functioning and also what isn’t, and after that maximize your sales web pages for much better results.
  • Integration choices – Instapage can attach to lots of sorts of services, such as email marketing systems, WordPress as well as many more, through Zapier.
  • Hosted system – instead of utilizing a WordPress landing web page plugin, everything is hosted by Instapage individually from your website.

Your account can be used to develop sales web pages for several jobs as well as websites. However, you can rapidly publish landing web pages on your WordPress internet site with Instapage.

We’ll get to the prices details of Instapage in the future in this testimonial, but, if this sounds like the tool for you, there’s a 14-day complimentary trial available you can find by clicking here.

Wix Vs Instapage Features

The above summary of Instapage definitely should be alluring for anybody that’s seeking a powerful yet user friendly landing page builder. Wix Vs Instapage

However how well have those attributes been executed? And are they comparable to they sound? Allow’s figure out by exploring the key attributes of Instapage in more detail.


The advertising and marketing content for Instapage declares there are more than 200 design templates to choose from, however, when surfing the library, there seemed to be extra like 80. Several of the design templates weren’t full sales page options either, such as the thanks page templates, so don’t allow the headline figure of greater than 200 design templates unduly affect your decision.

Wix Vs Instapage
Wix Vs Instapage

Instapage provides you about 80 to 90 landing page layouts to collaborate with.

However, as you can see from the sales web page library, the layouts you do get access to have actually been created to a very high criterion and cover a variety of objectives.

You can preview all of the Instapage templates before making a decision which one to use.

Thanks to the filters, you can quickly locate the type of template you’re seeking when beginning a brand-new sales web page. Wix Vs Instapage

The landing page templates are split into categories, that makes it simple to find the kind you’re trying to find.

As the templates cover product sales, signup types, occasion registrations and app downloads, you can obtain a good concept of that is the target market of Instapage.

However, as one of the essential marketing points of Instapage is its sales page editor, you’re certainly not restricted to making use of the templates in their default state– or perhaps using a design template in any way.


Whether you start with a blank canvas or one of the layouts, the editor of Instapage offers you the liberty to create a personalized landing page. Actually, flexibility is most likely the search phrase when describing the Instapage sales page editor. Wix Vs Instapage

Wix Vs Instapage

You can either begin with a blank canvas or edit a layout to create your sales web page with the Instapage web page builder.

Unlike even the most advanced WordPress web page builder, the Instapage web page builder lets you place your components anywhere on the web page. As opposed to being set up to a grid format, or a column and row-based structure, you’re totally free to relocate the products on your web page anywhere on the canvas– also on top of each other.

You can pile products on top of each other if you want in the Instapage sales page editor.

Wix Vs Instapage

An absence of constraints and overall innovative flexibility can be frustrating. So, to assist to combat this, Instapage shows helpful pens and grids as you move items around the page, giving you a very easy method to line up your web page elements if you want to.

Wix Vs Instapage

You can place products anywhere yet Instapage shows overviews to help you to place your web content.

One truly good feature of the web page builder is that as you move a product around the range between that item as well as the various other web page web content is shown, offering perfectionists a very easy means to position their page components.

Additionally, as you relocate products around the web page in the drag-and-drop interface, they’re gently snapped to the underlying grid design.

Wix Vs Instapage

The distance in between products is presented as you move them around the web page.

While you’re free to overlook this grid and various other indications, it’s nice to have some guidance when it pertains to setting up the page elements.

While you’re operating in the page builder, you can sneak peek your sales web page at any point in a new internet browser tab by clicking on the sneak peek switch. Nonetheless, the web page builder has a WYSIWYG interface, so you will not have to preview your design usually, as when it’s released it must look exactly just how it performs in the editor.


The components that compose your web pages can be quickly customized through the Instapage page builder user interface. Selecting a thing on the web page shows a few setups for it, together with an edit switch.

Clicking an aspect in the web page builder shows its customization controls.

Clicking on the edit switch reveals the buildings of the thing in the side panel, as well as, from there, you can make a range of modifications beyond what’s available on the floating toolbar.

Wix Vs Instapage

Even more personalization controls are displayed in the sidebar when modifying a page aspect.

If you have extra rigorous specs for your sales web page layout, you can add personalized CSS to the web page components to regulate their appearance additionally. You can likewise include personalized JavaScript to add additional capability to your sales web pages.


If you’re going to be developing several sales pages, either on your own or your customers, Instapage has a great timesaving attribute that you may value. That feature is called Instablocks, as well as it allows you to build a collection of reusable properties or blocks, that you can place into any of your landing pages.

Wix Vs Instapage
You can create customized blocks and conserve them for reuse in your sales web pages.

For example, you might create a custom endorsements block that contains favorable comments from your consumers, and afterwards save it as an Instablock.

After that, whenever you’re creating a landing page that requires to consist of endorsements, you can quickly put that Instablock into the web page.

Instablocks Templates

Instapage has lots of themes to utilize as the beginning factor for your recyclable blocks.

Other usages for Instablocks might consist of making web page headers, footers, calls-to-action as well as anything else you can produce with Instapage that you might intend to utilize on numerous web pages. Additionally, Instapage comes with a diverse selection of Instablock themes for you to utilize as starting factors for your very own assets.

If you’re wondering if it’s feasible to upgrade an Instablock in the library, and afterwards see those adjustments immediately related to every instance of that block in your released web pages, the solution is indeed– this can be done. Nevertheless, you’ll require to upgrade to the extra costly Venture permit of Instapage to access the International Blocks performance.


You can promptly put a range of components into your sales page styles by utilizing the Instapage widgets. To include one to your web page, merely click among the widget icons on the sidebar food selection of the Instapage editor, and it’s quickly dropped onto the canvas.

Wix Vs Instapage

If you click a widget item from the sidebar selection, it will be added to your web page, all set for modification. Wix Vs Instapage

From there, you can move it around the page and also begin editing its look as well as content. You can also define the action connected with a widget, such as establishing what occurs when someone clicks a button.

While there are some useful options, the widget choice is probably the weakest facet of Instapage, specifically compared with WordPress web page builder such as Divi Builder and also Elementor. Some of the widgets you can add to your sales pages with Instapage consist of:

  • Headings
  • Paragraphs
  • Forms
  • Buttons
  • Pictures
  • Videos
  • Boxes
  • Circles
  • Vertical and also Straight lines
  • Timers
  • HTML widgets

With a modern WordPress web page builder plugin, such as Beaver builder or Thrive Material builder, you can include ready-made sliders, endorsements, prices tables and a lot more items to your pages. Wix Vs Instapage

With Instapage, you can create your very own rates tables or testimonial panels by combining the text, picture as well as headings widgets, as an example, yet it’s not as hassle-free as having the ability to add a prefabricated purpose-built widget to your page.

To conserve you time, there are some pre-built pricing tables as well as various other components in the page design templates, however adding them to your pages isn’t as straightforward as having accessibility to prefabricated widgets that you can drag and also go down onto your web pages.

The good news is, the Instablock feature pointed out earlier does give you a way to produce an aspect, such as a pricing table or call-to-action, after that save it for reuse on any type of web page when required.


All landing web pages produced by Instapage are mobile-friendly by default. Nevertheless, you can change to the mobile view of a web page you’re servicing in the editor, and after that make alterations that just mobile customers will see.

Wix Vs Instapage
You can switch to the mobile view of the editor, after that hide blocks you do not want mobile individuals to see.

So, if the concept of showing a little various versions of your sales pages relying on whether your site visitors are making use of a smart device or a desktop tool appears appealing, Instapage does include this performance. However, you can not rather develop two completely different versions of a page. Rather, you’re just able to conceal elements you don’t want to be shown to mobile customers. Wix Vs Instapage

The Instapage web page Builder is extremely remarkable. Not only is the interface easy to use, but it provides you great deals of flexibility when it concerns placing things, while additionally supplying practical aid if you want to precisely straighten your web page elements. The lack of pre-built elements or widgets is disappointing, yet you can develop most products yourself and then save them for reuse.


As soon as you have actually developed a sales page with Instapage, you have a few options for publishing it that consist of:

  • Publishing it on your own domain name.
  • Posting it on a WordPress site via a complimentary plugin.
  • Posting it on a Drupal internet site.

You can likewise test your landing web pages on a demonstration domain name given by Instapage, but it’s not recommended that you run projects on any type of sales web pages released in this way. Rather, you need to use a domain name you have actually registered somewhere else.


If you do intend to publish an Instapage sales web page on your WordPress site, it’s extremely simple. After turning on the complimentary plugin on your website, you’ll need to link your WordPress internet site to your Instapage account by going into a few easily available details.

Once your WordPress internet site and Instapage account are connected, you can just pick which landing web page you ‘d like to publish on your website from the available options. Any type of landing web page you’ve created and published in Instapage must be available from the dropdown food selection in your WordPress dashboard.

Wix Vs Instapage

The Instapage WordPress plugin makes it easy to publish landing pages on your WordPress web site.

When publishing a page from Instapage on your WordPress web site, you can pick whether it’s displayed as a sales page, a 404 mistake page or the homepage of your website. Wix Vs Instapage

Once you have actually chosen a page, went into an URL for it, as well as struck the Publish button, you should have the ability to watch that landing web page on your WordPress internet site. The process for releasing sales web pages on a Drupal site is extremely similar.


In addition to publishing sales web pages on an internet site developed with WordPress or Drupal, you can utilize a domain you’ve signed up to make your pages available online.

Wix Vs Instapage

You can swiftly see where you have actually released each landing page in your collection.

Instapage screens instructions for a number of one of the most preferred registrars to help you to rapidly link your domain name to your Instapage account. There’s additionally lots of paperwork on the site that discusses the procedure in more depth.

Wix Vs Instapage

The directions make it simple to link your Instapage account with your domains.

There’s no limitation to the number of domain names and subdomains you can connect to your Instapage account, enabling you to release up to 30 sales page experiences on the Business plan (much more on the Venture plan) at any one time, throughout numerous domain names or WordPress and also Drupal internet sites.

You can also download and install sales pages and share them with other individuals of Instapage who can publish them right into their make up modifying and posting.


Your Instapage landing web pages can be incorporated with a wide variety of third-party options, consisting of analytics devices, e-mail marketing services and webinar providers. If you intend to promote items with Instapage, you can attach your landing web pages to a Shopify shopping shop or PayPal to gather repayments online.

You can additionally incorporate Instapage with Zapier to connect your sales pages with much more apps as well as solutions. If you wish to link your landing web pages to a particular service, it’s well worth having a look at the combination documentation to see if it’s feasible with Instapage.


As soon as you have actually published a sales page, you can begin keeping an eye on just how it’s performing. One alternative is to utilize the built-in heatmap tool to see what your visitors have actually been doing while watching your web pages, such as where they’ve been clicking or just how much they’ve been scrolling.

If your landing web page isn’t creating as lots of leads as you would certainly wished for, the heatmap might reveal any prospective issues, such as switches that your site visitors aren’t acknowledging are switches or forms that are as well far down the web page, past where the majority of your target market is scrolling to. Wix Vs Instapage

In addition to heatmaps, you can likewise see the conversion prices of your web pages and various other analytics information to assist you to monitor their performance.

Integrating with Google Analytics gives you much more understanding right into just how your pages are performing.

To aid you to get back at a lot more conversions out of your site visitors, Instapage allows you run A/B tests on your landing web pages, as well. Via the controls you can develop a copy of a landing web page, after that make changes to the brand-new variation of the web page, such as transforming the call to action.

Instapage will certainly then show the different versions of your web page to your site visitors to see which one executes the most effective.


Until now, we’ve seen what themes you get access to with Instapage, just how simple it is to produce custom-made landing pages, and the options for releasing your web pages, plus a few even more of the important things you can do with this device.

However, Instapage has much more attributes that have actually made it among the most effective and also preferred landing page development and list building services offered today. Wix Vs Instapage

Some examples of those attributes include:

The capability for multiple customers to work together on a job as well as interact on the very same sales web pages with a document of communication as well as adjustments that have been made.

The alternative of integrating with Google AdWords to see advertising information inside your Instapage dashboard.
A huge library of on the internet documentation to aid you to get one of the most out of Instapage.

Support for developing Google AMP sales web pages.
To see the full listing of Instapage features, visit the strategies page.

Instapage Rates

Ideally, this review has actually given you an excellent idea of whether or not Instapage is right for you. Nevertheless, if you’re still not sure, you can try it totally free for 2 week making use of the test deal here.

You’ll need to enter your repayment details to access the trial, so you can be automatically billed once it’s over, yet, if you’re not pleased, terminating is straightforward.

If you enjoy with the trial, there are two options for signup up to Instapage.

One alternative is the Instapage Organization strategy, which costs $199 a month, or the matching of $149 a month if you choose to pay annually. Paying annually needs an in advance settlement of $1,788 however does stand for a 25 percent saving, compared to paying regular monthly. Wix Vs Instapage

There’s also a personalized Business strategy that’s tailored to fulfill your specific demands, with custom-made pricing that shows your setup. After a phone call with the sales group, your personalized Venture strategy will certainly be set up according to your demands.

You can see specifically what’s included on the Business strategy and the extras that are offered to Business customers on the Instapage prices web page.

Wix Vs Instapage Pros and Cons

Instapage is definitely an effective landing web page production and also lead generation device, yet is it right for you?

Before we reach the final thought of our review, here’s a fast run-through of several of the best facets of Instapage, along with some of its potential drawbacks:


An excellent range of professional-looking sales page templates.

The ability to deliver data as well as sell things using your sales web pages.
An advanced sales page builder that’s easy to use.

Enough sales web page publishing alternatives.
Lots of reporting data as well as tools to help you to optimize your web pages.

Attributes that make Instapage good for working together with team members as well as clients.
Good mobile assistance to assist you to develop mobile-friendly sales web pages.

Great deals of helpful on the internet documentation as well as a responsive online chat assistance channel.


Not as lots of landing web page themes as some other devices, consisting of Leadpages.
Less page widgets compared with premium WordPress page builder, such as Divi.

Business plan restricted to 30,000 unique site visitors each month, 30 released sales page experiences, five work areas and also five staff member. Allocations on the Venture plan can be tailored.

Somewhat limited e-commerce alternatives compared to various other devices, such as Leadpages.
High rates makes it inappropriate for casual web site proprietors.

Those benefits and drawbacks should offer you some indicate take into consideration when choosing if Instapage is the most effective landing page builder for you.

Last Ideas

As you can see, Instapage is a powerful landing web page builder and posting tool.

Thanks to the starter templates as well as the innovative page builder, you ought to have no problems developing the best kind of sales web pages for your job.

The WordPress assimilation has been well carried out, so if you wish to release landing web pages on your WordPress internet site, it’s very straightforward with Instapage and also its complimentary plugin. Nonetheless, as covered earlier, it’s just as simple to release landing pages by yourself domain names if you do not wish to publish them on your WordPress website. To keep points easy, Instapage deals with every one of the hostings for you. Wix Vs Instapage

The capacity to supply downloads as well as collect leads via your landing pages, along with incorporate your pages with lots of third-party services, makes Instapage appropriate for several sorts of projects. Nevertheless, the somewhat minimal choices for selling items directly with your sales web pages may put some readers off.

Regardless of all of its terrific attributes, the main sticking point will certainly be whether or not you can validate investing $149 a month or more on a landing page builder. If you can, after that Instapage is very easy to suggest.

Nonetheless, if you’re currently making use of WordPress, or are prepared to begin, you can get access to the powerful Divi motif, with its remarkable page builder tool, a big and also growing library of layouts, as well as divided screening features, for simply $89. Yes, you’ll need to spend for webhosting to get your website online, but there are some remarkable inexpensive host available.

Divi and the other WordPress web page builder may not have every little thing you get accessibility to with Instapage. But, if you just intend to publish a few landing pages to increase clients on your blog site or begin promoting your side hustle, it may make even more economic feeling to begin with a WordPress-based setup. After that, if your task takes off, think about changing to Instapage. Wix Vs Instapage

Nevertheless, if you seem like you await among the most effective landing page builders about, then Instapage should certainly get on your shortlist. Although, in that situation, you may intend to read our Instapage, Leadpages as well as Unbounce comparison to see which tool would certainly be best for you.