Why Is Instapage So Expensive
If you intend to begin producing effective landing web pages to create more leads and also sell more items, Instapage is a solution you have actually most likely found. Why Is Instapage So ExpensiveIf you want to start developing effective landing pages to create even more leads and also market even more products, Instapage is a solution you have actually probably come across. Why Is Instapage So Expensive

Before we dive in if you’d like to take Instapage for a test drive, it offers a 14-day obligation free trial that you can access by clicking here.

Giving you with an expert collection of modern-day sales web page themes and also a powerful page builder tool, it certainly seems like a capable item. But is it as good as it looks? And will it have the ability to help you to produce conversion-focused sales pages without way too much initiative? Likewise, with fairly high rates, is it worth the money?

Those are the inquiries we’ll be assisting you to respond to in this Instapage testimonial.

By covering the main features, together with a look at what it’s like to utilize Instapage, this review will help you to determine if this is the best landing page builder for your task. Why Is Instapage So Expensive

Let’s begin …

Instapage Introduction

Instapage is hosted in the cloud and consists of every little thing you require to begin creating and releasing landing web pages.

Why Is Instapage So Expensive
Why Is Instapage So Expensive

Whether you currently have a website or on-line existence, Instapage makes it possible to produce conversion-focused sales pages to aid you to generate more leads, market even more products or evoke a few other action from your site visitors.

There’s no requirement for any kind of coding experience or style skills because the functions of Instapage really do streamline the procedure of creating efficient landing web pages– despite what you’re attempting to advertise. Functions such as the heatmap, analytics and split-testing devices let you use visitor data to boost your landing web page develops to make them much more efficient. Why Is Instapage So Expensive

Prior to we reach the important area that covers specifically what Instapage can do, just how those functions work together and also whether Instapage is easy to use, here’s a fast introduction of why you could choose this landing page builder:

  • A collection of customizable design templates– with greater than 80 high-quality themes, you will not ever have to start from scratch or look for inspiration for your following sales page.
  • Intuitive landing page editor– whether you intend to start with an empty canvas or modify among the many layouts, the drag-and-drop web page builder user interface of Instapage is effective yet easy to use.
  • Reliable form builder – to ensure you have the ability to catch the ideal type of leads with your sales web pages, Instapage makes it simple to create detailed custom kinds for collecting user info.
  • Helpful selection of widgets– as well as the types, you can easily include other components to your landing web pages, including video clips, images and also switches.
  • Tracking and reporting– thanks to the built-in analytics, heatmap and also A/B screening tools, you can rapidly see what’s functioning and what isn’t, and then enhance your sales pages for much better outcomes.
  • Integration options – Instapage can connect to great deals of sorts of solutions, such as e-mail advertising systems, WordPress and many more, by means of Zapier.
  • Hosted system – as opposed to making use of a WordPress landing page plugin, whatever is hosted by Instapage individually from your internet site.

Your account can be made use of to develop landing pages for several projects and also websites. Nevertheless, you can promptly release sales pages on your WordPress web site with Instapage.

We’ll get to the rates details of Instapage in the future in this evaluation, yet, if this sounds like the device for you, there’s a 14-day cost-free trial offered you can find by clicking here.

Why Is Instapage So Expensive Functions

The above review of Instapage definitely should be appealing for any person who’s seeking an effective yet user friendly sales web page builder. Why Is Instapage So Expensive

However just how well have those attributes been carried out? And are they just as good as they appear? Let’s discover by exploring the key functions of Instapage in more detail.


The marketing material for Instapage asserts there are greater than 200 templates to choose from, yet, when surfing the library, there seemed to be much more like 80. Several of the design templates weren’t complete landing page options either, such as the thank you page themes, so do not let the heading figure of greater than 200 layouts unduly affect your decision.

Why Is Instapage So Expensive
Why Is Instapage So Expensive

Instapage gives you concerning 80 to 90 sales web page design templates to collaborate with.

Nonetheless, as you can see from the sales page collection, the templates you do get accessibility to have been made to an extremely high criterion and also cover a variety of objectives.

You can sneak peek all of the Instapage themes prior to making a decision which one to make use of.

Thanks to the filters, you can promptly discover the kind of layout you’re searching for when starting a brand-new landing page. Why Is Instapage So Expensive

The sales page themes are split right into groups, which makes it easy to locate the type you’re trying to find.

As the layouts cover item sales, signup forms, occasion registrations as well as application downloads, you can get an excellent concept of who is the target market of Instapage.

Nevertheless, as one of the vital marketing points of Instapage is its landing page editor, you’re definitely not limited to utilizing the themes in their default state– or perhaps utilizing a layout whatsoever.


Whether you start with a blank canvas or one of the templates, the editor of Instapage provides you the liberty to create a custom-made sales page. In fact, flexibility is most likely the search phrase when defining the Instapage landing page editor. Why Is Instapage So Expensive

Why Is Instapage So Expensive

You can either begin with a blank canvas or edit a design template to create your landing web page with the Instapage web page builder.

Unlike even the most innovative WordPress page builder, the Instapage page builder lets you place your components anywhere on the web page. As opposed to being set up to a grid format, or a column and also row-based structure, you’re free to relocate the products on your web page anywhere on the canvas– even on top of each other.

You can stack items on top of each other if you desire in the Instapage landing page editor.

Why Is Instapage So Expensive

An absence of restrictions and also complete imaginative liberty can be overwhelming. So, to aid to battle this, Instapage shows handy pens as well as grids as you relocate items around the web page, offering you a simple method to line up your web page components if you wish to.

Why Is Instapage So Expensive

You can place things anywhere yet Instapage shows guides to help you to position your content.

One truly wonderful function of the web page builder is that as you relocate a thing around the distance in between that thing and the other web page web content is presented, giving nit-pickers an easy way to place their web page components.

Furthermore, as you move items around the page in the drag-and-drop user interface, they’re carefully broken to the underlying grid layout.

Why Is Instapage So Expensive

The range between items is shown as you move them around the web page.

While you’re complimentary to disregard this grid and also various other signs, it behaves to have some guidance when it concerns organizing the page aspects.

While you’re working in the page builder, you can preview your landing web page at any kind of point in a brand-new browser tab by clicking on the preview button. Nonetheless, the web page builder has a WYSIWYG user interface, so you will not need to sneak peek your design often, as when it’s released it must look precisely just how it does in the editor.


The elements that compose your web pages can be conveniently tailored through the Instapage web page builder interface. Picking an item on the web page displays a couple of settings for it, in addition to an edit switch.

Clicking on an element in the web page builder displays its modification controls.

Clicking on the edit button reveals the properties of the thing in the side panel, and, from there, you can make a range of modifications beyond what’s offered on the floating toolbar.

Why Is Instapage So Expensive

More modification controls are presented in the sidebar when editing and enhancing a page aspect.

If you have extra rigorous requirements for your sales page style, you can add personalized CSS to the page elements to control their look better. You can likewise include custom JavaScript to add additional capability to your sales pages.


If you’re going to be creating several sales pages, either for yourself or your clients, Instapage has a great timesaving function that you might value. That feature is called Instablocks, and it enables you to build a collection of reusable assets or blocks, that you can put right into any one of your sales web pages.

Why Is Instapage So Expensive
You can produce custom blocks as well as save them for reuse in your landing pages.

As an example, you might develop a personalized endorsements block which contains favorable responses from your consumers, and then save it as an Instablock.

After that, whenever you’re developing a landing web page that needs to consist of reviews, you can quickly put that Instablock into the page.

Instablocks Templates

Instapage has lots of themes to utilize as the starting factor for your recyclable blocks.

Other uses for Instablocks could consist of making web page headers, footers, calls-to-action and also anything else you can produce with Instapage that you may intend to utilize on several pages. Moreover, Instapage features a different choice of Instablock layouts for you to utilize as beginning factors for your very own properties.

If you’re questioning if it’s possible to update an Instablock in the library, and after that see those changes automatically related to every circumstances of that block in your released web pages, the answer is of course– this can be done. Nonetheless, you’ll require to upgrade to the extra pricey Enterprise permit of Instapage to access the Worldwide Blocks capability.


You can quickly put a range of aspects right into your landing page designs by using the Instapage widgets. To add one to your page, just click among the widget icons on the sidebar food selection of the Instapage editor, as well as it’s promptly gone down onto the canvas.

Why Is Instapage So Expensive

If you click a widget thing from the sidebar selection, it will certainly be added to your page, prepared for customization. Why Is Instapage So Expensive

From there, you can relocate around the page and begin editing and enhancing its look as well as content. You can additionally specify the action connected with a widget, such as setting what happens when a person clicks on a switch.

While there are some useful choices, the widget selection is possibly the weakest element of Instapage, specifically compared to WordPress web page builder such as Divi Builder and Elementor. A few of the widgets you can contribute to your sales pages with Instapage consist of:

  • Headlines
  • Paragraphs
  • Forms
  • Buttons
  • Photos
  • Videos
  • Boxes
  • Circles
  • Vertical and also Horizontal lines
  • Timers
  • HTML widgets

With a modern WordPress page builder plugin, such as Beaver builder or Thrive Material builder, you can add prefabricated sliders, endorsements, prices tables and also much more products to your pages. Why Is Instapage So Expensive

With Instapage, you can create your own rates tables or testimonial panels by combining the text, image and also headlines widgets, as an example, but it’s not as practical as being able to add a ready-made purpose-built widget to your web page.

To conserve you time, there are some pre-built pricing tables and also various other aspects in the web page layouts, however adding them to your web pages isn’t as uncomplicated as having access to ready-made widgets that you can drag as well as drop onto your pages.

The good news is, the Instablock feature pointed out earlier does provide you a means to develop an element, such as a prices table or call-to-action, then wait for reuse on any type of page when required.


All sales web pages developed by Instapage are mobile-friendly by default. Nonetheless, you can change to the mobile sight of a page you’re dealing with in the editor, and afterwards make modifications that just mobile users will certainly see.

Why Is Instapage So Expensive
You can switch over to the mobile view of the editor, after that hide blocks you don’t want mobile individuals to see.

So, if the idea of presenting somewhat different variations of your landing web pages relying on whether your visitors are utilizing a smart device or a desktop computer device sounds enticing, Instapage does include this performance. However, you can not fairly develop 2 absolutely different versions of a web page. Instead, you’re simply able to hide aspects you don’t want to be shown to mobile customers. Why Is Instapage So Expensive

The Instapage web page Builder is really outstanding. Not only is the interface easy to use, yet it offers you great deals of freedom when it concerns placing products, while additionally giving practical aid if you wish to specifically align your web page aspects. The absence of pre-built aspects or widgets is frustrating, but you can develop most things yourself and then conserve them for reuse.


As soon as you have actually developed a sales web page with Instapage, you have a few options for publishing it that include:

  • Posting it on your own domain.
  • Posting it on a WordPress website via a free plugin.
  • Posting it on a Drupal website.

You can likewise examine your sales web pages on a demonstration domain given by Instapage, but it’s not recommended that you run campaigns on any landing web pages released by doing this. Rather, you should utilize a domain name you have actually registered elsewhere.


If you do wish to publish an Instapage sales page on your WordPress internet site, it’s extremely uncomplicated. After activating the cost-free plugin on your site, you’ll require to connect your WordPress website to your Instapage account by going into a couple of conveniently available information.

When your WordPress web site as well as Instapage account are attached, you can merely pick which landing web page you want to publish on your website from the offered choices. Any type of landing web page you’ve created as well as published in Instapage ought to be offered from the dropdown food selection in your WordPress control panel.

Why Is Instapage So Expensive

The Instapage WordPress plugin makes it very easy to publish sales pages on your WordPress site.

When publishing a page from Instapage on your WordPress site, you can select whether it’s displayed as a sales web page, a 404 mistake page or the homepage of your website. Why Is Instapage So Expensive

As soon as you have actually picked a web page, got in a LINK for it, and struck the Publish switch, you should be able to see that sales web page on your WordPress site. The procedure for releasing sales pages on a Drupal internet site is extremely similar.


Along with posting landing pages on an internet site constructed with WordPress or Drupal, you can utilize a domain you’ve registered to make your pages readily available online.

Why Is Instapage So Expensive

You can promptly see where you have actually published each sales page in your collection.

Instapage display screens guidelines for a lot of one of the most popular registrars to help you to swiftly attach your domain name to your Instapage account. There’s also great deals of documentation on the web site that discusses the process in even more deepness.

Why Is Instapage So Expensive

The instructions make it easy to connect your Instapage account with your domain names.

There’s no limit to the number of domain names as well as subdomains you can connect to your Instapage account, permitting you to publish up to 30 landing page experiences on the Business strategy (a lot more on the Enterprise strategy) at any once, across several domains or WordPress as well as Drupal web sites.

You can likewise download and install landing pages and share them with other individuals of Instapage that can post them into their account for editing and enhancing and posting.


Your Instapage sales web pages can be incorporated with a vast array of third-party solutions, consisting of analytics devices, email marketing services and webinar suppliers. If you intend to promote items with Instapage, you can attach your landing web pages to a Shopify ecommerce store or PayPal to gather settlements online.

You can also incorporate Instapage with Zapier to connect your sales web pages with even more apps as well as services. If you intend to connect your landing web pages to a specific service, it’s well worth taking a look at the integration documentation to see if it’s possible with Instapage.


When you’ve released a sales web page, you can begin keeping an eye on exactly how it’s carrying out. One alternative is to use the built-in heatmap tool to see what your site visitors have been doing while viewing your pages, such as where they have actually been clicking or exactly how far they have actually been scrolling.

If your sales page isn’t generating as lots of leads as you would certainly hoped for, the heatmap can reveal any prospective problems, such as buttons that your site visitors aren’t recognizing are buttons or kinds that are too far down the web page, past where the majority of your target market is scrolling to. Why Is Instapage So Expensive

In addition to heatmaps, you can also see the conversion prices of your pages and other analytics information to help you to check their efficiency.

Integrating with Google Analytics provides you even more understanding into how your web pages are doing.

To help you to get even more conversions out of your site visitors, Instapage allows you run A/B examinations on your sales pages, also. Via the controls you can create a copy of a landing web page, then make changes to the new variation of the web page, such as altering the call to action.

Instapage will certainly then show the various variations of your web page to your visitors to see which one carries out the very best.

VARIOUS OTHER FUNCTIONS OF Why Is Instapage So Expensive

Thus far, we’ve seen what layouts you obtain access to with Instapage, just how very easy it is to produce custom landing web pages, and also the choices for releasing your web pages, plus a couple of even more of the important things you can do with this device.

Nevertheless, Instapage has much more features that have made it among one of the most powerful and popular landing page production as well as list building services available today. Why Is Instapage So Expensive

Some instances of those attributes consist of:

The ability for multiple customers to work together on a project as well as interact on the very same landing web pages with a document of interaction as well as changes that have been made.

The option of integrating with Google AdWords to see advertising and marketing data inside your Instapage control panel.
A big library of on-line paperwork to assist you to get one of the most out of Instapage.

Assistance for creating Google AMP sales web pages.
To see the complete list of Instapage functions, go to the strategies page.

Instapage Pricing

Hopefully, this testimonial has given you a great suggestion of whether Instapage is right for you. Nevertheless, if you’re still not exactly sure, you can try it free of cost for 2 week making use of the trial offer here.

You’ll require to enter your payment information to access the trial, so you can be immediately billed once it mores than, however, if you’re not pleased, cancelling is straightforward.

If you are happy with the test, there are two alternatives for signup up to Instapage.

One alternative is the Instapage Organization plan, which sets you back $199 a month, or the equivalent of $149 a month if you pick to pay annually. Paying yearly calls for an in advance repayment of $1,788 however does stand for a 25 percent conserving, compared to paying monthly. Why Is Instapage So Expensive

There’s additionally a personalized Business strategy that’s customized to fulfill your certain demands, with customized rates that mirrors your setup. After a call with the sales group, your individualized Enterprise plan will certainly be set up according to your demands.

You can see specifically what’s consisted of on business strategy and the additionals that are available to Enterprise customers on the Instapage pricing page.

Why Is Instapage So Expensive Pros and Cons

Instapage is certainly an effective landing web page creation and also list building tool, yet is it right for you?

Prior to we get to the conclusion of our review, below’s a quick run-through of several of the best aspects of Instapage, in addition to several of its potential drawbacks:


A good variety of professional-looking landing web page templates.

The ability to provide documents and also market items through your landing pages.
An innovative sales web page builder that’s easy to use.

Sufficient sales web page posting alternatives.
Lots of reporting information and also devices to assist you to maximize your pages.

Functions that make Instapage helpful for working together with team members and clients.
Good mobile support to aid you to develop mobile-friendly sales pages.

Lots of helpful on the internet paperwork and also a responsive live conversation support channel.


Not as many landing web page design templates as a few other devices, including Leadpages.
Fewer page widgets compared to costs WordPress web page builder, such as Divi.

Organization plan restricted to 30,000 unique visitors per month, 30 released sales page experiences, 5 offices and 5 staff member. Allowances on the Enterprise strategy can be personalized.

Somewhat minimal ecommerce choices compared to various other tools, such as Leadpages.
High prices makes it inappropriate for informal internet site proprietors.

Those benefits and drawbacks need to give you some points to consider when choosing if Instapage is the best landing page builder for you.

Final Thoughts

As you can see, Instapage is an effective landing web page builder as well as publishing device.

Thanks to the starter templates as well as the sophisticated web page builder, you ought to have no worry developing the right type of landing web pages for your task.

The WordPress integration has been well applied, so if you want to release sales pages on your WordPress site, it’s extremely simple with Instapage and its cost-free plugin. Nonetheless, as covered earlier, it’s just as easy to publish sales pages by yourself domain names if you don’t want to publish them on your WordPress web site. To maintain things basic, Instapage takes care of every one of the hostings for you. Why Is Instapage So Expensive

The capability to provide downloads and collect leads by means of your landing pages, as well as integrate your pages with great deals of third-party services, makes Instapage ideal for several kinds of projects. Nonetheless, the slightly minimal alternatives for marketing items straight with your landing pages may place some visitors off.

Regardless of all of its wonderful features, the major sticking point will be whether you can warrant investing $149 a month or even more on a sales web page builder. If you can, then Instapage is easy to recommend.

Nevertheless, if you’re currently utilizing WordPress, or are prepared to start, you can obtain accessibility to the powerful Divi motif, with its remarkable page builder device, a huge and expanding collection of themes, as well as split testing functions, for just $89. Yes, you’ll need to spend for host to get your website online, but there are some outstanding low-cost webhosting available.

Divi as well as the other WordPress page builder might not have everything you obtain access to with Instapage. But, if you simply intend to publish a few sales pages to increase clients on your blog site or start advertising your side hustle, it might make even more monetary feeling to start out with a WordPress-based arrangement. Then, if your task takes off, take into consideration switching to Instapage. Why Is Instapage So Expensive

However, if you feel like you’re ready for one of the most effective landing web page builders about, then Instapage must most definitely be on your shortlist. Although, in that case, you may intend to review our Instapage, Leadpages and Unbounce contrast to see which device would certainly be best for you.