Is Instapage Worth It
If you wish to start developing reliable sales pages to create more leads and also market even more products, Instapage is a solution you’ve probably found. Is Instapage Worth ItIf you want to start producing reliable sales pages to create even more leads and also market even more products, Instapage is a solution you have actually possibly stumbled upon. Is Instapage Worth It

Before we get started if you’d like to take Instapage for a test drive, they offers a fourteen day free trial that you can access by clicking here.

Providing you with a specialist collection of modern-day landing web page layouts and also a powerful web page builder device, it certainly seems like a capable item. Yet is it as good as it looks? And will it be able to aid you to create conversion-focused landing web pages without excessive initiative? Also, with relatively high pricing, is it worth the money?

Those are the concerns we’ll be helping you to answer in this Instapage testimonial.

By covering the main features, in addition to a take a look at what it’s like to use Instapage, this evaluation will aid you to determine if this is the best sales page builder for your task. Is Instapage Worth It

Let’s begin …

Instapage Review

Instapage is hosted in the cloud as well as includes whatever you require to start developing and releasing landing web pages.

Is Instapage Worth It
Is Instapage Worth It

Whether or not you currently have a website or on the internet presence, Instapage makes it feasible to create conversion-focused sales pages to help you to create even more leads, offer more products or elicit a few other activity from your visitors.

There’s no need for any coding experience or style skills due to the fact that the attributes of Instapage actually do simplify the procedure of developing reliable landing web pages– despite what you’re attempting to promote. Features such as the heatmap, analytics as well as split-testing tools let you use site visitor information to enhance your sales page creates to make them extra efficient. Is Instapage Worth It

Before we reach the vital area that covers specifically what Instapage can do, how those features interact and whether Instapage is easy to use, here’s a fast overview of why you could pick this sales web page builder:

  • A collection of customizable layouts– with greater than 80 high-quality layouts, you will not ever before have to start from scratch or look for inspiration for your next landing web page.
  • Intuitive landing web page editor– whether you wish to begin with a blank canvas or modify among the many themes, the drag-and-drop page builder user interface of Instapage is effective yet easy to use.
  • Efficient form builder – to guarantee you’re able to catch the best sort of leads with your landing pages, Instapage makes it very easy to develop detailed custom-made kinds for collecting user details.
  • Valuable option of widgets– along with the types, you can conveniently include other components to your sales web pages, consisting of videos, pictures as well as buttons.
  • Tracking as well as reporting– thanks to the integrated analytics, heatmap and also A/B testing devices, you can swiftly see what’s functioning and what isn’t, and afterwards enhance your landing web pages for far better results.
  • Integration choices – Instapage can attach to great deals of kinds of services, such as email advertising and marketing platforms, WordPress and much more, by means of Zapier.
  • Hosted system – as opposed to using a WordPress sales web page plugin, every little thing is hosted by Instapage separately from your internet site.

Your account can be made use of to produce sales web pages for multiple projects and also sites. Nevertheless, you can swiftly publish sales web pages on your WordPress web site with Instapage.

We’ll reach the pricing details of Instapage later in this review, but, if this sounds like the device for you, there’s a 14-day totally free test available you can find by clicking here.

Is Instapage Worth It Functions

The above review of Instapage definitely ought to be tempting for anybody who’s seeking an effective yet simple landing page builder. Is Instapage Worth It

However just how well have those features been applied? And also are they as good as they sound? Allow’s figure out by discovering the crucial functions of Instapage in a lot more detail.


The advertising content for Instapage declares there are greater than 200 themes to select from, however, when browsing the collection, there appeared to be a lot more like 80. Several of the themes weren’t complete landing page alternatives either, such as the thank you web page design templates, so don’t let the headline number of greater than 200 layouts unduly affect your decision.

Is Instapage Worth It
Is Instapage Worth It

Instapage gives you concerning 80 to 90 landing web page layouts to collaborate with.

However, as you can see from the sales page collection, the templates you do obtain access to have been designed to a very high standard and cover a variety of goals.

You can preview every one of the Instapage layouts before making a decision which one to make use of.

Thanks to the filters, you can swiftly locate the type of design template you’re seeking when beginning a new sales page. Is Instapage Worth It

The sales web page layouts are divided into groups, that makes it simple to discover the kind you’re searching for.

As the layouts cover item sales, signup kinds, occasion enrollments as well as app downloads, you can get an excellent suggestion of who is the target market of Instapage.

Nevertheless, as one of the key selling points of Instapage is its landing page editor, you’re absolutely not restricted to using the layouts in their default state– or perhaps using a theme in all.


Whether you start with an empty canvas or among the layouts, the editor of Instapage offers you the flexibility to create a personalized sales web page. Actually, flexibility is possibly the key words when explaining the Instapage sales web page editor. Is Instapage Worth It

Is Instapage Worth It

You can either begin with a blank canvas or edit a theme to create your landing page with the Instapage page builder.

Unlike also one of the most sophisticated WordPress page builder, the Instapage page builder lets you position your elements anywhere on the web page. Instead of being set up to a grid layout, or a column and also row-based framework, you’re free to move the products on your web page anywhere on the canvas– even on top of each other.

You can stack things on top of each other if you want in the Instapage sales web page editor.

Is Instapage Worth It

A lack of constraints and also complete creative flexibility can be overwhelming. So, to assist to combat this, Instapage shows useful pens and grids as you relocate products around the page, offering you an easy means to line up your web page aspects if you intend to.

Is Instapage Worth It

You can place items anywhere yet Instapage displays overviews to assist you to position your material.

One actually wonderful feature of the web page builder is that as you move a thing around the distance in between that item and also the other web page web content is shown, offering perfectionists a very easy way to place their web page components.

In addition, as you relocate things around the page in the drag-and-drop user interface, they’re carefully snapped to the underlying grid format.

Is Instapage Worth It

The distance in between items is presented as you relocate them around the page.

While you’re free to neglect this grid and various other indicators, it behaves to have some guidance when it pertains to arranging the web page aspects.

While you’re operating in the web page builder, you can preview your sales web page at any type of point in a new web browser tab by clicking the preview button. Nonetheless, the web page builder has a WYSIWYG user interface, so you will not need to sneak peek your style typically, as when it’s released it should look specifically just how it carries out in the editor.


The elements that comprise your pages can be easily tailored through the Instapage page builder user interface. Choosing a thing on the page presents a couple of setups for it, along with an edit switch.

Clicking on a component in the web page builder presents its personalization controls.

Clicking the edit button exposes the properties of the item in the side panel, as well as, from there, you can make a range of adjustments past what’s available on the floating toolbar.

Is Instapage Worth It

Even more customization controls are presented in the sidebar when modifying a page component.

If you have more rigorous requirements for your sales page layout, you can include customized CSS to the page elements to manage their look further. You can also add personalized JavaScript to include extra capability to your sales web pages.


If you’re mosting likely to be producing multiple sales web pages, either for yourself or your customers, Instapage has a great timesaving function that you may appreciate. That feature is called Instablocks, as well as it allows you to construct a library of multiple-use possessions or blocks, that you can place right into any one of your sales pages.

Is Instapage Worth It
You can develop custom blocks as well as save them for reuse in your landing web pages.

For example, you can produce a customized testimonials block which contains positive comments from your clients, and then wait as an Instablock.

After that, whenever you’re creating a sales web page that needs to consist of endorsements, you can swiftly insert that Instablock right into the page.

Instablocks Templates

Instapage has great deals of design templates to make use of as the starting factor for your reusable blocks.

Various other usages for Instablocks might consist of making page headers, footers, calls-to-action as well as anything else you can produce with Instapage that you might want to make use of on several pages. In addition, Instapage comes with a varied option of Instablock layouts for you to utilize as beginning factors for your own assets.

If you’re questioning if it’s feasible to upgrade an Instablock in the library, and after that see those changes immediately applied to every instance of that block in your published pages, the solution is yes– this can be done. Nevertheless, you’ll need to update to the much more expensive Venture permit of Instapage to access the Global Blocks performance.


You can quickly insert a series of elements into your landing page layouts by using the Instapage widgets. To include one to your web page, merely click one of the widget symbols on the sidebar food selection of the Instapage editor, and it’s immediately gone down onto the canvas.

Is Instapage Worth It

If you click a widget item from the sidebar selection, it will certainly be contributed to your page, ready for personalization. Is Instapage Worth It

From there, you can move it around the page and also start modifying its look and also material. You can likewise specify the activity related to a widget, such as setting what occurs when someone clicks a switch.

While there are some valuable options, the widget option is probably the weakest aspect of Instapage, particularly compared to WordPress web page builder such as Divi Builder and also Elementor. A few of the widgets you can contribute to your landing pages with Instapage include:

  • Headlines
  • Paragraphs
  • Forms
  • Buttons
  • Images
  • Video clips
  • Boxes
  • Circles
  • Upright and Straight lines
  • Timers
  • HTML widgets

With a contemporary WordPress web page builder plugin, such as Beaver builder or Thrive Material builder, you can add ready-made sliders, reviews, rates tables and much more items to your pages. Is Instapage Worth It

With Instapage, you can develop your own pricing tables or testimonial panels by integrating the message, photo and headlines widgets, for example, yet it’s not as convenient as having the ability to include a prefabricated purpose-built widget to your web page.

To save you time, there are some pre-built rates tables and also various other aspects in the web page templates, but including them to your pages isn’t as simple as having access to ready-made widgets that you can drag and also go down onto your pages.

Luckily, the Instablock feature stated earlier does give you a means to develop an element, such as a rates table or call-to-action, then wait for reuse on any type of page when required.


All landing pages created by Instapage are mobile-friendly by default. However, you can change to the mobile view of a web page you’re working with in the editor, and afterwards make adjustments that just mobile users will see.

Is Instapage Worth It
You can change to the mobile sight of the editor, then hide blocks you do not want mobile users to see.

So, if the concept of showing slightly different versions of your landing web pages depending on whether your site visitors are using a smartphone or a desktop computer gadget sounds appealing, Instapage does include this performance. Nevertheless, you can not rather develop two absolutely various variations of a page. Instead, you’re just able to hide components you don’t wish to be shown to mobile individuals. Is Instapage Worth It

The Instapage page Builder is very outstanding. Not just is the user interface easy to use, but it gives you lots of flexibility when it comes to positioning things, while likewise supplying practical aid if you wish to specifically straighten your page aspects. The lack of pre-built elements or widgets is frustrating, yet you can create most things on your own and then save them for reuse.


When you’ve produced a landing web page with Instapage, you have a few alternatives for publishing it that include:

  • Posting it on your own domain.
  • Posting it on a WordPress site using a complimentary plugin.
  • Publishing it on a Drupal website.

You can additionally examine your landing pages on a demo domain given by Instapage, however it’s not suggested that you run projects on any type of landing pages released in this way. Instead, you ought to make use of a domain you’ve signed up in other places.


If you do intend to release an Instapage landing web page on your WordPress website, it’s extremely straightforward. After triggering the free plugin on your website, you’ll need to connect your WordPress web site to your Instapage account by entering a few conveniently readily available details.

Once your WordPress website and also Instapage account are linked, you can just select which sales web page you ‘d like to release on your site from the available options. Any kind of sales page you have actually produced and also released in Instapage ought to be offered from the dropdown food selection in your WordPress dashboard.

Is Instapage Worth It

The Instapage WordPress plugin makes it very easy to release sales pages on your WordPress website.

When releasing a web page from Instapage on your WordPress website, you can pick whether it’s presented as a sales page, a 404 error page or the homepage of your site. Is Instapage Worth It

Once you have actually chosen a web page, entered a LINK for it, and struck the Publish button, you need to have the ability to view that sales web page on your WordPress internet site. The procedure for publishing sales web pages on a Drupal site is extremely comparable.


Along with publishing landing pages on a website built with WordPress or Drupal, you can use a domain you have actually registered to make your pages offered online.

Is Instapage Worth It

You can swiftly see where you have actually published each sales page in your library.

Instapage displays instructions for many of the most preferred registrars to aid you to rapidly attach your domain name to your Instapage account. There’s likewise great deals of paperwork on the website that describes the process in more depth.

Is Instapage Worth It

The instructions make it simple to connect your Instapage account with your domain names.

There’s no limitation to the variety of domains and also subdomains you can attach to your Instapage account, allowing you to publish as much as 30 landing page experiences on the Business plan (extra on the Business strategy) at any kind of once, throughout numerous domains or WordPress as well as Drupal sites.

You can likewise download and install sales pages and also share them with other individuals of Instapage who can upload them into their account for modifying and also posting.


Your Instapage sales pages can be incorporated with a vast array of third-party solutions, including analytics devices, e-mail advertising services as well as webinar companies. If you wish to advertise products with Instapage, you can connect your landing pages to a Shopify ecommerce shop or PayPal to accumulate repayments online.

You can additionally integrate Instapage with Zapier to attach your sales web pages with a lot more apps as well as services. If you intend to attach your sales web pages to a particular solution, it’s well worth checking out the integration documents to see if it’s possible with Instapage.


Once you’ve published a landing web page, you can begin checking exactly how it’s doing. One choice is to make use of the integrated heatmap tool to see what your visitors have been doing while viewing your pages, such as where they have actually been clicking or just how far they have actually been scrolling.

If your sales page isn’t creating as numerous leads as you would certainly expected, the heatmap can reveal any type of prospective problems, such as buttons that your site visitors aren’t recognizing are buttons or kinds that are also far down the page, beyond where most of your target market is scrolling to. Is Instapage Worth It

Along with heatmaps, you can likewise see the conversion prices of your web pages and other analytics information to help you to check their efficiency.

Integrating with Google Analytics provides you much more insight into exactly how your web pages are carrying out.

To help you to get even extra conversions out of your site visitors, Instapage lets you run A/B tests on your landing pages, as well. Through the controls you can create a duplicate of a landing web page, then make changes to the brand-new version of the page, such as transforming the call to activity.

Instapage will after that show the different versions of your page to your visitors to see which one performs the most effective.


Up until now, we’ve seen what templates you obtain access to with Instapage, how very easy it is to produce personalized landing pages, and also the alternatives for publishing your web pages, plus a couple of even more of things you can do with this tool.

Nevertheless, Instapage has much more attributes that have actually made it among the most powerful as well as preferred landing web page creation and lead generation services readily available today. Is Instapage Worth It

Some instances of those attributes consist of:

The capacity for multiple users to collaborate on a task and collaborate on the exact same sales web pages with a record of interaction as well as adjustments that have been made.

The alternative of integrating with Google AdWords to see marketing data inside your Instapage control panel.
A large library of on-line documents to assist you to obtain the most out of Instapage.

Assistance for developing Google AMP sales pages.
To see the complete checklist of Instapage attributes, visit the strategies page.

Instapage Prices

Ideally, this evaluation has given you a great suggestion of whether Instapage is right for you. Nevertheless, if you’re still unsure, you can try it free of charge for 2 week making use of the test deal here.

You’ll need to enter your repayment information to access the trial, so you can be instantly billed once it mores than, but, if you’re not pleased, terminating is straightforward.

If you are happy with the trial, there are two alternatives for signup approximately Instapage.

One option is the Instapage Business strategy, which costs $199 a month, or the equivalent of $149 a month if you select to pay each year. Paying yearly calls for an ahead of time settlement of $1,788 yet does represent a 25 percent saving, compared to paying monthly. Is Instapage Worth It

There’s also a custom Enterprise plan that’s customized to meet your particular demands, with customized rates that mirrors your setup. After a call with the sales group, your individualized Enterprise strategy will be established according to your needs.

You can see specifically what’s consisted of on business strategy and the bonus that are readily available to Business clients on the Instapage prices page.

Is Instapage Worth It Advantages And Disadvantages

Instapage is definitely an effective landing page creation as well as list building device, yet is it right for you?

Before we reach the conclusion of our testimonial, right here’s a quick review of some of the best aspects of Instapage, along with a few of its prospective drawbacks:


An excellent variety of professional-looking sales page design templates.

The ability to provide data as well as offer products through your landing web pages.
An innovative landing web page builder that’s easy to use.

Enough landing page posting options.
Lots of reporting data and tools to help you to enhance your pages.

Features that make Instapage great for working together with team members as well as customers.
Excellent mobile assistance to assist you to make mobile-friendly landing web pages.

Great deals of useful online documents and also a responsive online chat support channel.


Not as several sales page layouts as some other devices, including Leadpages.
Fewer web page widgets compared to costs WordPress web page builder, such as Divi.

Business plan restricted to 30,000 one-of-a-kind site visitors monthly, 30 released sales page experiences, five work areas as well as 5 staff member. Allocations on the Business strategy can be customized.

A little minimal ecommerce choices compared with various other devices, such as Leadpages.
High pricing makes it inappropriate for laid-back website proprietors.

Those benefits and drawbacks must give you some indicate take into consideration when deciding if Instapage is the best sales web page builder for you.

Final Thoughts

As you can see, Instapage is an effective landing page builder and also posting tool.

Thanks to the starter themes as well as the advanced web page builder, you ought to have not a problem producing the ideal sort of landing pages for your project.

The WordPress assimilation has been well carried out, so if you want to release sales web pages on your WordPress site, it’s really straightforward with Instapage and also its cost-free plugin. Nonetheless, as covered earlier, it’s just as simple to release sales web pages on your own domain names if you do not intend to publish them on your WordPress site. To maintain points straightforward, Instapage takes care of all of the hostings for you. Is Instapage Worth It

The capacity to supply downloads and also collect leads through your sales pages, in addition to incorporate your pages with great deals of third-party solutions, makes Instapage appropriate for numerous sorts of jobs. Nonetheless, the slightly minimal options for offering items straight through your sales web pages might place some visitors off.

Regardless of every one of its wonderful attributes, the major sticking point will be whether or not you can validate investing $149 a month or more on a landing web page builder. If you can, after that Instapage is easy to advise.

Nonetheless, if you’re already making use of WordPress, or are prepared to start, you can get accessibility to the effective Divi style, with its outstanding page builder tool, a substantial as well as growing collection of themes, and split screening features, for simply $89. Yes, you’ll need to spend for host to obtain your website online, but there are some outstanding economical webhosting around.

Divi as well as the various other WordPress web page builder may not have every little thing you get accessibility to with Instapage. But, if you just want to publish a couple of sales web pages to enhance clients on your blog or begin promoting your side hustle, it might make even more economic sense to start out with a WordPress-based setup. After that, if your task removes, take into consideration switching to Instapage. Is Instapage Worth It

However, if you feel like you await one of the most effective landing web page builders about, after that Instapage must definitely get on your shortlist. Although, because instance, you may intend to review our Instapage, Leadpages as well as Unbounce contrast to see which device would be best for you.