Instapage Webflow
If you intend to begin producing effective sales web pages to create even more leads and also offer more products, Instapage is a service you’ve most likely encountered. Instapage WebflowIf you want to start producing reliable sales web pages to generate more leads as well as offer more items, Instapage is a solution you’ve probably discovered. Instapage Webflow

Before we dive in if you’d like to try Instapage for a test drive, they offers a fourteen day free trial that you can access by clicking here.

Providing you with a professional collection of modern-day landing page themes and also an effective page builder device, it certainly sounds like a qualified product. Yet is it just as good as it looks? And also will it have the ability to aid you to produce conversion-focused landing pages without too much initiative? Likewise, with relatively high rates, is it worth the money?

Those are the questions we’ll be assisting you to answer in this Instapage evaluation.

By covering the highlights, along with a consider what it’s like to utilize Instapage, this testimonial will aid you to decide if this is the best landing web page builder for your task. Instapage Webflow

Let’s start …

Instapage Overview

Instapage is hosted in the cloud and also consists of everything you require to begin creating and releasing landing web pages.

Instapage Webflow
Instapage Webflow

Whether you currently have a web site or on-line existence, Instapage makes it feasible to produce conversion-focused landing pages to aid you to generate more leads, sell more products or generate some other action from your site visitors.

There’s no requirement for any coding experience or layout abilities since the attributes of Instapage truly do simplify the process of producing efficient landing pages– despite what you’re trying to promote. Attributes such as the heatmap, analytics and also split-testing devices allow you utilize visitor information to boost your sales page creates to make them much more reliable. Instapage Webflow

Before we reach the vital area that covers exactly what Instapage can do, exactly how those functions interact and also whether or not Instapage is easy to use, here’s a quick review of why you might pick this landing web page builder:

  • A library of customizable design templates– with greater than 80 premium themes, you will not ever before have to go back to square one or search for inspiration for your following landing web page.
  • Intuitive sales web page editor– whether you wish to start with a blank canvas or edit one of the many layouts, the drag-and-drop web page builder user interface of Instapage is powerful yet easy to use.
  • Effective form builder – to guarantee you have the ability to catch the right kind of leads with your landing web pages, Instapage makes it simple to create comprehensive custom-made forms for gathering customer info.
  • Valuable option of widgets– along with the kinds, you can quickly include other components to your landing web pages, including video clips, photos and buttons.
  • Tracking and reporting– thanks to the integrated analytics, heatmap and also A/B screening devices, you can rapidly see what’s functioning as well as what isn’t, and after that optimize your sales web pages for better outcomes.
  • Integration choices – Instapage can link to lots of types of services, such as e-mail marketing platforms, WordPress and also many more, by means of Zapier.
  • Hosted system – rather than making use of a WordPress sales web page plugin, whatever is hosted by Instapage independently from your site.

Your account can be utilized to create landing web pages for several jobs and internet sites. Nonetheless, you can rapidly publish landing pages on your WordPress internet site with Instapage.

We’ll get to the pricing details of Instapage later in this testimonial, but, if this sounds like the device for you, there’s a 14-day complimentary trial offered you can find by clicking here.

Instapage Webflow Features

The above review of Instapage absolutely should be alluring for any person who’s trying to find a powerful yet user friendly landing web page builder. Instapage Webflow

However exactly how well have those attributes been applied? And also are they comparable to they seem? Allow’s figure out by exploring the essential features of Instapage in a lot more information.


The advertising and marketing content for Instapage claims there are more than 200 templates to pick from, yet, when surfing the library, there appeared to be extra like 80. A few of the design templates weren’t complete sales page options either, such as the thanks web page design templates, so do not let the heading number of more than 200 templates unduly influence your choice.

Instapage Webflow
Instapage Webflow

Instapage provides you regarding 80 to 90 landing page layouts to deal with.

However, as you can see from the landing web page library, the design templates you do obtain accessibility to have been created to an extremely high requirement as well as cover a series of objectives.

You can preview all of the Instapage design templates prior to deciding which one to use.

Thanks to the filters, you can swiftly find the sort of theme you’re seeking when beginning a new sales page. Instapage Webflow

The landing web page templates are split right into categories, that makes it easy to locate the kind you’re trying to find.

As the themes cover product sales, signup types, event registrations and application downloads, you can obtain a great idea of who is the target audience of Instapage.

Nonetheless, as one of the crucial selling factors of Instapage is its landing page editor, you’re absolutely not restricted to making use of the themes in their default state– or even making use of a template in any way.


Whether you begin with an empty canvas or one of the layouts, the editor of Instapage gives you the liberty to create a personalized sales web page. In fact, flexibility is probably the key phrase when defining the Instapage sales web page editor. Instapage Webflow

Instapage Webflow

You can either start with a blank canvas or edit a theme to develop your sales web page with the Instapage page builder.

Unlike even one of the most sophisticated WordPress web page builder, the Instapage web page builder lets you place your components anywhere on the page. As opposed to being set up to a grid format, or a column and also row-based framework, you’re totally free to move the products on your web page anywhere on the canvas– also on top of each other.

You can pile things on top of each other if you want in the Instapage sales page editor.

Instapage Webflow

An absence of restrictions and also complete imaginative liberty can be overwhelming. So, to assist to combat this, Instapage displays practical pens as well as grids as you relocate products around the page, providing you a very easy means to align your page components if you want to.

Instapage Webflow

You can place products anywhere however Instapage presents overviews to assist you to place your content.

One really great attribute of the page builder is that as you relocate a product around the distance in between that thing and the various other page material is shown, providing nit-pickers an easy means to place their page elements.

Moreover, as you move products around the web page in the drag-and-drop interface, they’re gently snapped to the underlying grid format.

Instapage Webflow

The range in between items is presented as you relocate them around the web page.

While you’re cost-free to overlook this grid as well as various other indicators, it behaves to have some assistance when it comes to organizing the page elements.

While you’re operating in the web page builder, you can preview your landing web page at any type of point in a brand-new web browser tab by clicking on the preview button. However, the page builder has a WYSIWYG user interface, so you will not have to sneak peek your layout usually, as when it’s published it must look specifically just how it performs in the editor.


The components that comprise your pages can be quickly customized through the Instapage web page builder user interface. Choosing a thing on the web page presents a couple of setups for it, in addition to an edit button.

Clicking an aspect in the web page builder presents its modification controls.

Clicking on the edit switch exposes the residential properties of the thing in the side panel, as well as, from there, you can make a range of changes beyond what’s offered on the drifting toolbar.

Instapage Webflow

Even more modification controls are displayed in the sidebar when editing and enhancing a web page element.

If you have more rigorous requirements for your landing web page style, you can add customized CSS to the page elements to regulate their look further. You can also include customized JavaScript to include extra functionality to your sales pages.


If you’re going to be producing several landing pages, either for yourself or your clients, Instapage has a wonderful timesaving function that you might value. That attribute is called Instablocks, as well as it allows you to construct a collection of multiple-use possessions or blocks, that you can put right into any of your sales web pages.

Instapage Webflow
You can develop customized blocks and also save them for reuse in your sales pages.

For example, you can create a customized testimonies block that contains positive feedback from your customers, and afterwards wait as an Instablock.

Then, whenever you’re producing a landing web page that needs to include endorsements, you can quickly place that Instablock into the web page.

Instablocks Templates

Instapage has lots of themes to make use of as the beginning factor for your multiple-use blocks.

Other uses for Instablocks might include making web page headers, footers, calls-to-action as well as anything else you can create with Instapage that you may intend to utilize on several web pages. Additionally, Instapage features a diverse choice of Instablock design templates for you to make use of as beginning points for your own possessions.

If you’re wondering if it’s feasible to update an Instablock in the library, and then see those changes automatically put on every instance of that block in your published web pages, the answer is yes– this can be done. However, you’ll need to upgrade to the more expensive Enterprise certificate of Instapage to access the Global Blocks performance.


You can rapidly place a range of elements right into your landing web page styles by utilizing the Instapage widgets. To add one to your page, simply click one of the widget symbols on the sidebar menu of the Instapage editor, and it’s instantly gone down onto the canvas.

Instapage Webflow

If you click on a widget thing from the sidebar menu, it will certainly be contributed to your page, prepared for customization. Instapage Webflow

From there, you can move it around the page and start editing and enhancing its look and web content. You can also specify the action related to a widget, such as setting what takes place when a person clicks on a button.

While there are some useful choices, the widget option is most likely the weakest aspect of Instapage, especially compared to WordPress web page builder such as Divi Builder as well as Elementor. Several of the widgets you can add to your sales web pages with Instapage consist of:

  • Headings
  • Paragraphs
  • Forms
  • Buttons
  • Images
  • Video clips
  • Boxes
  • Circles
  • Upright as well as Straight lines
  • Timers
  • HTML widgets

With a contemporary WordPress web page builder plugin, such as Beaver builder or Thrive Content builder, you can add ready-made sliders, endorsements, prices tables as well as much more products to your web pages. Instapage Webflow

With Instapage, you can create your very own prices tables or testimonial panels by combining the message, picture as well as headings widgets, as an example, however it’s not as hassle-free as being able to add a prefabricated purpose-built widget to your page.

To save you time, there are some pre-built pricing tables as well as other components in the page layouts, yet including them to your pages isn’t as uncomplicated as having accessibility to prefabricated widgets that you can drag as well as drop onto your pages.

Fortunately, the Instablock feature pointed out earlier does give you a means to create an element, such as a rates table or call-to-action, after that wait for reuse on any kind of web page when required.


All sales web pages created by Instapage are mobile-friendly by default. Nevertheless, you can change to the mobile view of a page you’re working on in the editor, and afterwards make adjustments that only mobile individuals will see.

Instapage Webflow
You can switch over to the mobile view of the editor, then conceal blocks you don’t want mobile individuals to see.

So, if the suggestion of displaying a little various versions of your landing web pages relying on whether your visitors are using a smartphone or a desktop computer device sounds appealing, Instapage does include this performance. Nevertheless, you can’t rather produce 2 totally different variations of a web page. Instead, you’re simply able to hide components you do not intend to be shown to mobile users. Instapage Webflow

The Instapage web page Builder is extremely excellent. Not only is the user interface easy to use, yet it provides you lots of freedom when it concerns placing things, while likewise giving useful assistance if you want to specifically align your web page elements. The absence of pre-built components or widgets is unsatisfactory, however you can develop most products on your own and afterwards conserve them for reuse.


As soon as you have actually developed a sales page with Instapage, you have a few alternatives for releasing it that consist of:

  • Publishing it by yourself domain name.
  • Publishing it on a WordPress web site via a cost-free plugin.
  • Posting it on a Drupal web site.

You can additionally evaluate your sales web pages on a demonstration domain name given by Instapage, but it’s not recommended that you run campaigns on any kind of sales pages released this way. Rather, you should use a domain name you’ve signed up in other places.


If you do want to publish an Instapage sales web page on your WordPress internet site, it’s really uncomplicated. After activating the complimentary plugin on your website, you’ll require to link your WordPress internet site to your Instapage account by getting in a couple of conveniently offered information.

When your WordPress site and also Instapage account are linked, you can just select which landing page you would love to publish on your site from the offered options. Any type of landing web page you’ve produced as well as released in Instapage ought to be readily available from the dropdown food selection in your WordPress control panel.

Instapage Webflow

The Instapage WordPress plugin makes it very easy to release sales pages on your WordPress web site.

When publishing a web page from Instapage on your WordPress web site, you can pick whether it’s shown as a landing web page, a 404 mistake page or the homepage of your internet site. Instapage Webflow

As soon as you’ve chosen a page, entered a LINK for it, as well as hit the Publish button, you ought to have the ability to check out that sales page on your WordPress site. The procedure for publishing landing pages on a Drupal website is very similar.


Along with posting sales web pages on a site built with WordPress or Drupal, you can use a domain name you have actually signed up to make your pages offered online.

Instapage Webflow

You can rapidly see where you’ve published each sales page in your library.

Instapage screens directions for a number of the most popular registrars to aid you to promptly link your domain to your Instapage account. There’s likewise lots of paperwork on the website that explains the process in more deepness.

Instapage Webflow

The instructions make it easy to attach your Instapage account with your domain names.

There’s no restriction to the variety of domains as well as subdomains you can link to your Instapage account, allowing you to release as much as 30 landing web page experiences on the Business plan (extra on the Enterprise plan) at any type of once, across multiple domain names or WordPress and Drupal websites.

You can also download sales web pages and share them with various other customers of Instapage who can upload them right into their represent modifying and also posting.


Your Instapage sales web pages can be integrated with a wide range of third-party solutions, consisting of analytics devices, e-mail advertising and marketing solutions as well as webinar suppliers. If you intend to advertise products with Instapage, you can connect your landing web pages to a Shopify ecommerce store or PayPal to gather settlements online.

You can likewise incorporate Instapage with Zapier to connect your landing pages with even more apps and solutions. If you intend to connect your landing pages to a certain solution, it’s well worth checking out the combination documentation to see if it’s feasible with Instapage.


As soon as you’ve released a landing page, you can start checking how it’s carrying out. One choice is to use the built-in heatmap tool to see what your site visitors have been doing while watching your pages, such as where they have actually been clicking or exactly how far they’ve been scrolling.

If your sales web page isn’t generating as several leads as you ‘d expected, the heatmap could expose any potential issues, such as switches that your site visitors aren’t recognizing are buttons or kinds that are too far down the web page, past where a lot of your audience is scrolling to. Instapage Webflow

Along with heatmaps, you can likewise see the conversion prices of your pages as well as various other analytics data to assist you to check their effectiveness.

Integrating with Google Analytics provides you even more understanding right into exactly how your pages are executing.

To assist you to get back at more conversions out of your visitors, Instapage allows you run A/B tests on your landing web pages, too. Through the controls you can develop a copy of a landing web page, after that make changes to the new version of the page, such as transforming the call to action.

Instapage will then show the different versions of your web page to your site visitors to see which one carries out the best.

OTHER FUNCTIONS OF Instapage Webflow

Up until now, we’ve seen what templates you get accessibility to with Instapage, just how very easy it is to produce custom sales pages, as well as the options for publishing your web pages, plus a few even more of things you can do with this tool.

However, Instapage has a lot more functions that have actually made it among the most effective and also popular sales page production and list building solutions readily available today. Instapage Webflow

Some examples of those attributes consist of:

The ability for several individuals to team up on a task as well as interact on the exact same landing web pages with a record of communication and adjustments that have actually been made.

The option of integrating with Google AdWords to see marketing information inside your Instapage control panel.
A huge collection of online documents to assist you to get one of the most out of Instapage.

Support for producing Google AMP sales pages.
To see the full listing of Instapage attributes, visit the plans web page.

Instapage Pricing

With any luck, this evaluation has given you an excellent idea of whether or not Instapage is right for you. However, if you’re still not exactly sure, you can try it absolutely free for 14 days using the test offer here.

You’ll need to enter your settlement information to access the test, so you can be immediately billed once it mores than, but, if you’re not satisfied, terminating is straightforward.

If you more than happy with the trial, there are two choices for signup approximately Instapage.

One alternative is the Instapage Business plan, which costs $199 a month, or the matching of $149 a month if you pick to pay annually. Paying yearly requires an upfront settlement of $1,788 however does stand for a 25 per cent saving, compared with paying regular monthly. Instapage Webflow

There’s likewise a custom-made Business strategy that’s customized to satisfy your details needs, with customized pricing that mirrors your arrangement. After a call with the sales team, your individualized Business plan will certainly be set up according to your demands.

You can see precisely what’s consisted of on business plan and also the extras that are offered to Venture consumers on the Instapage rates web page.

Instapage Webflow Advantages And Disadvantages

Instapage is absolutely an effective landing web page development and list building tool, however is it right for you?

Before we get to the conclusion of our testimonial, here’s a fast review of some of the very best facets of Instapage, along with a few of its prospective downsides:


A good series of professional-looking landing page templates.

The ability to deliver data and offer products through your sales web pages.
An advanced sales web page builder that’s easy to use.

Sufficient sales web page publishing choices.
Lots of reporting information as well as tools to aid you to maximize your web pages.

Features that make Instapage great for working together with staff member as well as customers.
Excellent mobile assistance to aid you to design mobile-friendly sales pages.

Great deals of valuable on the internet documentation and a responsive online chat support channel.


Not as numerous sales web page layouts as some other tools, consisting of Leadpages.
Fewer page widgets compared to premium WordPress web page builder, such as Divi.

Service plan restricted to 30,000 special site visitors per month, 30 released sales web page experiences, 5 work areas and also five staff member. Allowances on the Enterprise strategy can be customized.

A little limited ecommerce options compared to other devices, such as Leadpages.
High prices makes it unsuitable for informal website proprietors.

Those benefits and drawbacks need to provide you some indicate think about when making a decision if Instapage is the most effective landing page builder for you.

Final Thoughts

As you can see, Instapage is an effective landing page builder as well as publishing device.

Thanks to the starter themes and also the advanced web page builder, you ought to have not a problem developing the appropriate kind of landing pages for your job.

The WordPress combination has been well implemented, so if you wish to publish landing pages on your WordPress internet site, it’s extremely uncomplicated with Instapage and its free plugin. Nevertheless, as covered earlier, it’s equally as easy to release landing web pages by yourself domain names if you don’t wish to release them on your WordPress internet site. To maintain things straightforward, Instapage takes care of every one of the hostings for you. Instapage Webflow

The capability to provide downloads as well as collect leads through your landing web pages, along with incorporate your web pages with great deals of third-party solutions, makes Instapage suitable for several sorts of projects. Nevertheless, the slightly limited options for marketing products directly via your landing web pages might place some readers off.

Regardless of every one of its fantastic features, the main sticking point will be whether or not you can warrant spending $149 a month or more on a sales web page builder. If you can, then Instapage is very easy to advise.

Nonetheless, if you’re already making use of WordPress, or are prepared to start, you can get access to the effective Divi style, with its outstanding page builder tool, a big and also growing collection of design templates, and also divided screening features, for just $89. Yes, you’ll require to spend for webhosting to get your website online, yet there are some excellent affordable web hosts available.

Divi and also the other WordPress web page builder might not have everything you obtain accessibility to with Instapage. However, if you simply want to publish a couple of landing pages to increase customers on your blog site or start advertising your side hustle, it may make more financial sense to start out with a WordPress-based setup. Then, if your job removes, think about changing to Instapage. Instapage Webflow

However, if you seem like you’re ready for one of the most effective sales page builders about, then Instapage needs to absolutely get on your shortlist. Although, in that case, you might intend to review our Instapage, Leadpages and Unbounce contrast to see which tool would be best for you.