Instapage Features
If you wish to begin developing effective landing pages to generate even more leads and offer even more items, Instapage is a solution you have actually most likely encountered. Instapage FeaturesIf you wish to start creating reliable landing web pages to generate even more leads and offer more items, Instapage is a solution you’ve probably found. Instapage Features

Before we dive in if you’d like to take Instapage for a test drive, it offers a 14-day obligation free trial that you can access by clicking here.

Offering you with a specialist set of modern sales web page design templates and a powerful web page builder device, it absolutely seems like a qualified item. Yet is it comparable to it looks? As well as will it have the ability to assist you to produce conversion-focused sales web pages without excessive initiative? Also, with relatively high rates, is it worth the money?

Those are the inquiries we’ll be helping you to answer in this Instapage evaluation.

By covering the main features, along with a take a look at what it resembles to make use of Instapage, this review will aid you to determine if this is the best sales web page builder for your job. Instapage Features

Let’s begin …

Instapage Review

Instapage is hosted in the cloud as well as consists of everything you require to begin developing as well as releasing landing pages.

Instapage Features
Instapage Features

Whether you already have an internet site or on-line presence, Instapage makes it possible to produce conversion-focused landing web pages to help you to create even more leads, offer even more products or generate some other action from your visitors.

There’s no requirement for any type of coding experience or layout abilities due to the fact that the attributes of Instapage actually do streamline the process of creating reliable landing web pages– no matter what you’re attempting to advertise. Functions such as the heatmap, analytics and also split-testing tools allow you make use of visitor data to boost your landing web page designs to make them more reliable. Instapage Features

Prior to we get to the vital area that covers specifically what Instapage can do, how those features interact as well as whether Instapage is easy to use, below’s a quick review of why you might pick this sales page builder:

  • A collection of adjustable layouts– with greater than 80 high-quality templates, you will not ever need to go back to square one or look for ideas for your following sales web page.
  • Intuitive landing web page editor– whether you intend to start with an empty canvas or modify among the many design templates, the drag-and-drop web page builder user interface of Instapage is effective yet easy to use.
  • Efficient form builder – to ensure you’re able to capture the right type of leads with your landing pages, Instapage makes it very easy to develop detailed custom types for gathering customer info.
  • Beneficial option of widgets– in addition to the forms, you can conveniently include other elements to your sales web pages, including videos, photos and buttons.
  • Tracking and reporting– thanks to the built-in analytics, heatmap as well as A/B screening tools, you can quickly see what’s working and what isn’t, and after that maximize your sales pages for far better outcomes.
  • Assimilation choices – Instapage can attach to great deals of sorts of solutions, such as e-mail advertising and marketing platforms, WordPress and much more, through Zapier.
  • Hosted system – instead of utilizing a WordPress landing page plugin, every little thing is hosted by Instapage separately from your web site.

Your account can be utilized to develop sales web pages for numerous tasks as well as sites. Nonetheless, you can quickly release sales pages on your WordPress site with Instapage.

We’ll get to the rates details of Instapage later on in this testimonial, yet, if this seems like the tool for you, there’s a 14-day complimentary test readily available you can find by clicking here.

Instapage Features Attributes

The above summary of Instapage absolutely need to be alluring for anyone who’s looking for a powerful yet user friendly sales page builder. Instapage Features

However exactly how well have those attributes been implemented? And are they just as good as they seem? Let’s find out by checking out the vital attributes of Instapage in a lot more detail.


The advertising content for Instapage claims there are greater than 200 templates to pick from, but, when searching the collection, there appeared to be more like 80. Some of the templates weren’t complete landing web page options either, such as the thanks web page layouts, so do not let the headline figure of more than 200 templates unduly influence your choice.

Instapage Features
Instapage Features

Instapage provides you regarding 80 to 90 sales page templates to work with.

Nevertheless, as you can see from the sales page collection, the themes you do get accessibility to have been designed to a really high standard as well as cover a range of objectives.

You can preview all of the Instapage themes prior to deciding which one to make use of.

Thanks to the filters, you can promptly find the sort of design template you’re trying to find when starting a new landing web page. Instapage Features

The landing web page layouts are split into classifications, that makes it easy to discover the type you’re looking for.

As the templates cover item sales, signup types, event enrollments and application downloads, you can get a great concept of who is the target market of Instapage.

Nonetheless, as one of the crucial selling factors of Instapage is its sales page editor, you’re definitely not limited to utilizing the design templates in their default state– or perhaps utilizing a design template in all.


Whether you begin with an empty canvas or among the design templates, the editor of Instapage provides you the freedom to produce a customized landing web page. In fact, flexibility is probably the keyword phrase when defining the Instapage landing web page editor. Instapage Features

Instapage Features

You can either begin with an empty canvas or edit a layout to develop your landing web page with the Instapage page builder.

Unlike also one of the most sophisticated WordPress web page builder, the Instapage page builder lets you position your components anywhere on the page. Instead of being configured to a grid layout, or a column and also row-based structure, you’re cost-free to relocate the things on your page anywhere on the canvas– also on top of each other.

You can stack products on top of each other if you desire in the Instapage sales page editor.

Instapage Features

An absence of restrictions as well as total imaginative freedom can be overwhelming. So, to aid to combat this, Instapage shows valuable markers and also grids as you move things around the page, giving you a simple method to align your web page elements if you intend to.

Instapage Features

You can place products anywhere but Instapage presents overviews to help you to position your content.

One really nice attribute of the page builder is that as you move a thing around the range in between that item as well as the various other page material is shown, giving perfectionists an easy method to place their page aspects.

Furthermore, as you move products around the page in the drag-and-drop user interface, they’re delicately broken to the underlying grid layout.

Instapage Features

The range between products is shown as you relocate them around the page.

While you’re totally free to neglect this grid and also various other indications, it’s nice to have some guidance when it comes to arranging the web page aspects.

While you’re operating in the page builder, you can sneak peek your sales page at any type of point in a new web browser tab by clicking the sneak peek switch. However, the web page builder has a WYSIWYG user interface, so you will not have to sneak peek your layout typically, as when it’s released it must look specifically how it does in the editor.


The elements that comprise your pages can be easily personalized via the Instapage page builder user interface. Picking an item on the page presents a few setups for it, in addition to an edit button.

Clicking on an aspect in the page builder displays its modification controls.

Clicking the edit switch exposes the properties of the item in the side panel, and also, from there, you can make a series of modifications past what’s offered on the floating toolbar.

Instapage Features

More customization controls are presented in the sidebar when editing a web page component.

If you have extra rigorous specs for your sales page style, you can include personalized CSS to the page components to regulate their appearance even more. You can likewise add custom-made JavaScript to include added capability to your landing pages.


If you’re mosting likely to be creating numerous landing web pages, either on your own or your customers, Instapage has a terrific timesaving function that you may appreciate. That feature is called Instablocks, and also it allows you to construct a collection of multiple-use assets or blocks, that you can place into any of your landing pages.

Instapage Features
You can produce custom-made blocks and conserve them for reuse in your landing pages.

As an example, you could produce a customized testimonials obstruct that contains favorable feedback from your consumers, and then save it as an Instablock.

Then, whenever you’re producing a sales page that needs to consist of testimonies, you can rapidly insert that Instablock right into the page.

Instablocks Templates

Instapage has great deals of themes to utilize as the starting point for your multiple-use blocks.

Various other uses for Instablocks could consist of making web page headers, footers, calls-to-action and also anything else you can develop with Instapage that you may want to make use of on numerous web pages. Additionally, Instapage comes with a diverse selection of Instablock design templates for you to use as beginning factors for your own possessions.

If you’re questioning if it’s feasible to upgrade an Instablock in the collection, and afterwards see those modifications instantly put on every circumstances of that block in your released pages, the solution is of course– this can be done. However, you’ll require to update to the more costly Venture permit of Instapage to access the Global Blocks capability.


You can quickly put a variety of elements right into your sales page styles by utilizing the Instapage widgets. To include one to your page, simply click on among the widget symbols on the sidebar food selection of the Instapage editor, as well as it’s instantaneously dropped onto the canvas.

Instapage Features

If you click on a widget item from the sidebar selection, it will be contributed to your page, ready for customization. Instapage Features

From there, you can relocate around the web page and also begin editing its look as well as material. You can additionally define the activity related to a widget, such as establishing what happens when somebody clicks on a button.

While there are some valuable options, the widget selection is possibly the weakest facet of Instapage, specifically compared to WordPress web page builder such as Divi Builder as well as Elementor. Some of the widgets you can contribute to your sales web pages with Instapage include:

  • Headlines
  • Paragraphs
  • Forms
  • Buttons
  • Photos
  • Videos
  • Boxes
  • Circles
  • Vertical and also Horizontal lines
  • Timers
  • HTML widgets

With a modern WordPress web page builder plugin, such as Beaver builder or Thrive Content builder, you can include ready-made sliders, reviews, prices tables and also much more items to your web pages. Instapage Features

With Instapage, you can create your very own prices tables or testimonial panels by incorporating the text, picture as well as headings widgets, as an example, yet it’s not as practical as having the ability to include a ready-made purpose-built widget to your page.

To save you time, there are some pre-built rates tables as well as various other components in the web page layouts, but adding them to your web pages isn’t as uncomplicated as having accessibility to ready-made widgets that you can drag and drop onto your web pages.

Fortunately, the Instablock feature stated earlier does give you a method to create an aspect, such as a pricing table or call-to-action, after that save it for reuse on any kind of page when needed.


All sales pages developed by Instapage are mobile-friendly by default. Nevertheless, you can switch over to the mobile sight of a web page you’re servicing in the editor, and afterwards make adjustments that only mobile individuals will see.

Instapage Features
You can change to the mobile view of the editor, then hide blocks you do not want mobile users to see.

So, if the suggestion of showing somewhat different versions of your landing web pages depending on whether your site visitors are making use of a mobile phone or a desktop computer gadget sounds appealing, Instapage does include this performance. Nevertheless, you can not fairly develop two absolutely different variations of a page. Instead, you’re simply able to hide aspects you do not intend to be shown to mobile users. Instapage Features

The Instapage page Builder is extremely excellent. Not just is the interface easy to use, however it provides you lots of flexibility when it pertains to placing products, while likewise giving handy help if you intend to exactly straighten your page elements. The lack of pre-built elements or widgets is frustrating, however you can produce most products on your own and then save them for reuse.


As soon as you’ve developed a landing page with Instapage, you have a few alternatives for releasing it that consist of:

  • Posting it on your own domain.
  • Publishing it on a WordPress site via a totally free plugin.
  • Posting it on a Drupal internet site.

You can likewise test your sales pages on a demo domain given by Instapage, yet it’s not recommended that you run projects on any sales pages published in this way. Instead, you need to use a domain you’ve signed up elsewhere.


If you do intend to release an Instapage sales web page on your WordPress web site, it’s very simple. After activating the free plugin on your website, you’ll require to connect your WordPress website to your Instapage account by going into a few quickly readily available details.

When your WordPress web site and also Instapage account are linked, you can just choose which landing web page you wish to publish on your website from the offered choices. Any landing web page you’ve created as well as published in Instapage should be available from the dropdown menu in your WordPress control panel.

Instapage Features

The Instapage WordPress plugin makes it easy to release sales web pages on your WordPress website.

When publishing a page from Instapage on your WordPress site, you can choose whether it’s presented as a sales page, a 404 mistake web page or the homepage of your site. Instapage Features

As soon as you have actually selected a page, went into an URL for it, as well as hit the Publish switch, you ought to have the ability to check out that sales web page on your WordPress internet site. The process for releasing sales pages on a Drupal web site is extremely comparable.


Along with publishing sales pages on a website developed with WordPress or Drupal, you can make use of a domain name you have actually registered to make your pages offered online.

Instapage Features

You can promptly see where you’ve released each landing page in your library.

Instapage displays directions for a lot of the most preferred registrars to aid you to promptly link your domain name to your Instapage account. There’s likewise great deals of documents on the site that explains the process in even more depth.

Instapage Features

The directions make it very easy to attach your Instapage account with your domain names.

There’s no limitation to the variety of domain names as well as subdomains you can attach to your Instapage account, permitting you to release approximately 30 landing page experiences on the Business strategy (much more on the Enterprise strategy) at any kind of once, across multiple domain names or WordPress and Drupal websites.

You can likewise download and install sales web pages and also share them with various other users of Instapage who can submit them into their represent editing and posting.


Your Instapage landing web pages can be integrated with a variety of third-party services, including analytics tools, e-mail advertising and marketing services as well as webinar providers. If you intend to advertise products with Instapage, you can attach your sales web pages to a Shopify e-commerce store or PayPal to accumulate settlements online.

You can additionally incorporate Instapage with Zapier to attach your landing pages with much more apps and also solutions. If you want to attach your sales web pages to a specific solution, it’s well worth having a look at the integration documentation to see if it’s possible with Instapage.


As soon as you’ve released a landing web page, you can begin checking exactly how it’s executing. One option is to use the integrated heatmap device to see what your site visitors have actually been doing while seeing your pages, such as where they’ve been clicking or just how far they have actually been scrolling.

If your landing page isn’t creating as many leads as you would certainly wished for, the heatmap could reveal any potential concerns, such as buttons that your visitors aren’t recognizing are buttons or types that are as well far down the web page, past where a lot of your target market is scrolling to. Instapage Features

Along with heatmaps, you can also see the conversion rates of your pages as well as other analytics information to help you to monitor their efficiency.

Integrating with Google Analytics offers you even more understanding right into exactly how your web pages are carrying out.

To help you to get even a lot more conversions out of your site visitors, Instapage allows you run A/B examinations on your landing web pages, too. With the controls you can develop a copy of a sales page, after that make changes to the brand-new variation of the page, such as transforming the call to activity.

Instapage will certainly after that reveal the various versions of your web page to your site visitors to see which one performs the most effective.

OTHER FEATURES OF Instapage Features

Up until now, we have actually seen what templates you get accessibility to with Instapage, just how very easy it is to produce customized sales web pages, and the options for releasing your web pages, plus a couple of more of the important things you can do with this tool.

Nonetheless, Instapage has a lot more functions that have made it one of the most effective and also popular sales page production and also lead generation solutions offered today. Instapage Features

Some instances of those attributes include:

The capability for multiple individuals to team up on a task and interact on the very same sales pages with a document of interaction as well as changes that have actually been made.

The choice of incorporating with Google AdWords to see marketing information inside your Instapage dashboard.
A huge library of on the internet documents to help you to get one of the most out of Instapage.

Support for producing Google AMP landing pages.
To see the full listing of Instapage attributes, visit the strategies page.

Instapage Rates

Ideally, this review has provided you a good idea of whether Instapage is right for you. However, if you’re still unsure, you can try it totally free for 14 days utilizing the test offer here.

You’ll need to enter your repayment information to access the test, so you can be instantly billed once it mores than, yet, if you’re not happy, cancelling is straightforward.

If you enjoy with the trial, there are 2 choices for signup up to Instapage.

One choice is the Instapage Service plan, which costs $199 a month, or the matching of $149 a month if you select to pay each year. Paying each year requires an in advance settlement of $1,788 yet does stand for a 25 percent conserving, compared with paying monthly. Instapage Features

There’s additionally a personalized Enterprise plan that’s customized to meet your certain demands, with personalized rates that mirrors your setup. After a telephone call with the sales team, your personalized Venture plan will certainly be established according to your demands.

You can see specifically what’s consisted of on the Business plan and also the extras that are readily available to Business clients on the Instapage pricing web page.

Instapage Features Benefits And Drawbacks

Instapage is definitely an effective sales web page creation and also lead generation tool, yet is it right for you?

Prior to we get to the verdict of our evaluation, here’s a quick rundown of a few of the best elements of Instapage, in addition to several of its possible disadvantages:


A great series of professional-looking landing page layouts.

The capacity to supply documents and also offer products using your landing web pages.
A sophisticated sales page builder that’s easy to use.

Enough sales page publishing alternatives.
Great deals of reporting information as well as tools to help you to enhance your web pages.

Features that make Instapage good for working together with employee and also customers.
Excellent mobile assistance to help you to make mobile-friendly landing web pages.

Lots of handy on-line documentation as well as a responsive real-time conversation assistance network.


Not as lots of landing web page themes as some other tools, including Leadpages.
Less page widgets compared with costs WordPress web page builder, such as Divi.

Organization plan restricted to 30,000 special visitors per month, 30 released sales page experiences, 5 work spaces as well as five employee. Allowances on the Venture plan can be personalized.

A little limited shopping choices compared with other devices, such as Leadpages.
High pricing makes it improper for informal site owners.

Those benefits and drawbacks ought to give you some points to think about when making a decision if Instapage is the most effective landing page builder for you.

Last Ideas

As you can see, Instapage is a powerful sales web page builder and publishing device.

Thanks to the starter design templates and the innovative page builder, you must have no problems developing the right type of sales pages for your task.

The WordPress combination has been well carried out, so if you intend to release landing pages on your WordPress web site, it’s extremely simple with Instapage as well as its free plugin. Nevertheless, as covered previously, it’s equally as very easy to publish landing web pages on your own domain names if you do not wish to release them on your WordPress web site. To keep points basic, Instapage takes care of all of the hostings for you. Instapage Features

The capacity to deliver downloads and also collect leads by means of your landing pages, as well as integrate your web pages with lots of third-party solutions, makes Instapage ideal for lots of types of projects. Nonetheless, the a little restricted choices for offering products straight via your landing web pages may put some visitors off.

Regardless of every one of its excellent features, the major sticking point will be whether you can justify investing $149 a month or more on a landing page builder. If you can, then Instapage is simple to advise.

Nevertheless, if you’re already utilizing WordPress, or are prepared to begin, you can get access to the powerful Divi motif, with its impressive page builder tool, a big and also expanding collection of layouts, and divided testing functions, for just $89. Yes, you’ll require to spend for host to get your site online, however there are some remarkable inexpensive host available.

Divi and also the various other WordPress web page builder might not have everything you get access to with Instapage. But, if you just wish to release a few sales pages to increase customers on your blog or begin promoting your side hustle, it may make even more economic sense to start with a WordPress-based setup. After that, if your task takes off, think about switching over to Instapage. Instapage Features

Nonetheless, if you feel like you’re ready for among the best landing page builders around, after that Instapage needs to certainly be on your shortlist. Although, in that case, you may want to read our Instapage, Leadpages and also Unbounce comparison to see which device would be best for you.