How To Use Instapage
If you wish to begin developing reliable landing pages to generate more leads and also market even more items, Instapage is a solution you have actually possibly found. How To Use InstapageIf you wish to start producing reliable sales pages to produce even more leads and sell even more items, Instapage is a solution you have actually most likely come across. How To Use Instapage

Before we gofurther if you’d like to take Instapage for a test drive, they offers a 14-day obligation free trial that you can access by clicking here.

Providing you with an expert collection of modern-day landing page layouts as well as a powerful web page builder device, it certainly seems like a capable product. But is it as good as it looks? And also will it be able to help you to generate conversion-focused landing web pages without excessive initiative? Additionally, with reasonably high rates, is it worth the money?

Those are the inquiries we’ll be aiding you to address in this Instapage evaluation.

By covering the highlights, together with a look at what it’s like to utilize Instapage, this testimonial will certainly help you to determine if this is the best sales web page builder for your task. How To Use Instapage

Let’s start …

Instapage Introduction

Instapage is hosted in the cloud and includes everything you require to start developing and also publishing sales pages.

How To Use Instapage
How To Use Instapage

Whether or not you already have a site or on the internet existence, Instapage makes it feasible to generate conversion-focused landing pages to aid you to produce more leads, offer even more items or generate some other action from your site visitors.

There’s no demand for any coding experience or design abilities since the features of Instapage truly do simplify the procedure of developing reliable landing pages– regardless of what you’re attempting to promote. Features such as the heatmap, analytics and split-testing tools allow you use visitor data to boost your landing web page makes to make them a lot more reliable. How To Use Instapage

Before we reach the vital section that covers exactly what Instapage can do, exactly how those attributes interact as well as whether or not Instapage is easy to use, below’s a quick introduction of why you might select this sales web page builder:

  • A library of personalized layouts– with more than 80 top quality design templates, you won’t ever need to go back to square one or search for ideas for your following landing web page.
  • User-friendly landing web page editor– whether you intend to start with an empty canvas or modify among the many templates, the drag-and-drop page builder user interface of Instapage is powerful yet easy to use.
  • Reliable form builder – to ensure you’re able to capture the appropriate type of leads with your landing web pages, Instapage makes it very easy to develop detailed customized kinds for collecting individual details.
  • Valuable option of widgets– in addition to the forms, you can quickly add various other components to your landing web pages, consisting of videos, pictures and buttons.
  • Tracking and reporting– thanks to the integrated analytics, heatmap and also A/B testing devices, you can swiftly see what’s functioning and also what isn’t, and after that enhance your landing web pages for better outcomes.
  • Integration choices – Instapage can connect to lots of sorts of solutions, such as e-mail advertising platforms, WordPress and much more, using Zapier.
  • Hosted system – as opposed to using a WordPress landing web page plugin, everything is hosted by Instapage individually from your internet site.

Your account can be utilized to produce sales pages for several projects and websites. Nevertheless, you can promptly publish landing web pages on your WordPress web site with Instapage.

We’ll reach the pricing details of Instapage later in this evaluation, however, if this seems like the tool for you, there’s a 14-day totally free trial readily available you can find by clicking here.

How To Use Instapage Features

The above summary of Instapage definitely ought to be alluring for any person who’s looking for a powerful yet easy-to-use landing page builder. How To Use Instapage

However how well have those functions been executed? And also are they just as good as they seem? Let’s discover by discovering the vital attributes of Instapage in extra information.


The advertising content for Instapage claims there are more than 200 design templates to select from, yet, when browsing the collection, there seemed to be extra like 80. Several of the themes weren’t complete landing page choices either, such as the thanks page templates, so don’t allow the heading figure of greater than 200 themes unduly affect your decision.

How To Use Instapage
How To Use Instapage

Instapage gives you regarding 80 to 90 sales page design templates to collaborate with.

However, as you can see from the landing page collection, the design templates you do obtain accessibility to have been developed to a really high requirement and also cover a range of goals.

You can preview every one of the Instapage templates before determining which one to use.

Thanks to the filters, you can quickly locate the sort of template you’re seeking when starting a new landing page. How To Use Instapage

The landing page themes are separated right into groups, which makes it simple to locate the type you’re looking for.

As the themes cover product sales, signup kinds, event registrations and application downloads, you can obtain a good concept of that is the target audience of Instapage.

However, as one of the vital selling factors of Instapage is its sales page editor, you’re certainly not limited to making use of the design templates in their default state– and even making use of a design template in all.


Whether you begin with a blank canvas or one of the templates, the editor of Instapage offers you the flexibility to create a custom-made landing page. Actually, freedom is probably the keyword when explaining the Instapage sales page editor. How To Use Instapage

How To Use Instapage

You can either start with a blank canvas or modify a design template to create your landing page with the Instapage web page builder.

Unlike also one of the most innovative WordPress web page builder, the Instapage web page builder allows you position your components anywhere on the page. Instead of being set up to a grid layout, or a column and also row-based structure, you’re totally free to move the things on your page anywhere on the canvas– also on top of each other.

You can pile items on top of each other if you desire in the Instapage landing web page editor.

How To Use Instapage

An absence of restrictions as well as total imaginative flexibility can be frustrating. So, to assist to combat this, Instapage displays handy pens and also grids as you relocate products around the web page, offering you a very easy means to align your web page aspects if you wish to.

How To Use Instapage

You can put items anywhere but Instapage shows guides to aid you to position your content.

One truly good feature of the web page builder is that as you move a product around the distance in between that thing as well as the various other web page content is displayed, providing perfectionists a simple method to place their web page elements.

Additionally, as you relocate items around the page in the drag-and-drop user interface, they’re delicately snapped to the underlying grid design.

How To Use Instapage

The distance between items is presented as you move them around the web page.

While you’re complimentary to ignore this grid and also various other indications, it behaves to have some advice when it pertains to arranging the web page aspects.

While you’re operating in the web page builder, you can sneak peek your sales page at any point in a brand-new browser tab by clicking the preview switch. Nevertheless, the page builder has a WYSIWYG user interface, so you will not need to preview your style often, as when it’s released it should look exactly how it does in the editor.


The components that compose your pages can be easily customized with the Instapage web page builder user interface. Choosing a product on the web page displays a couple of settings for it, together with an edit switch.

Clicking an element in the web page builder presents its personalization controls.

Clicking on the edit switch reveals the residential properties of the thing in the side panel, and also, from there, you can make a series of modifications beyond what’s offered on the drifting toolbar.

How To Use Instapage

Even more modification controls are presented in the sidebar when editing a web page aspect.

If you have extra demanding specs for your sales page layout, you can add customized CSS to the web page components to control their appearance even more. You can additionally include customized JavaScript to include extra capability to your landing pages.


If you’re going to be developing several sales pages, either for yourself or your customers, Instapage has a great timesaving feature that you may value. That function is called Instablocks, as well as it enables you to develop a library of recyclable assets or blocks, that you can insert into any of your sales web pages.

How To Use Instapage
You can produce custom blocks and also conserve them for reuse in your landing web pages.

As an example, you can produce a custom testimonials block which contains favorable comments from your customers, and afterwards wait as an Instablock.

Then, whenever you’re creating a landing page that needs to include testimonials, you can quickly place that Instablock into the web page.

Instablocks Templates

Instapage has great deals of design templates to use as the beginning factor for your multiple-use blocks.

Various other usages for Instablocks can consist of making web page headers, footers, calls-to-action and also anything else you can create with Instapage that you might want to make use of on multiple pages. Moreover, Instapage comes with a varied option of Instablock design templates for you to use as beginning points for your very own properties.

If you’re questioning if it’s possible to update an Instablock in the library, and then see those adjustments automatically applied to every circumstances of that block in your published pages, the solution is yes– this can be done. Nonetheless, you’ll require to upgrade to the much more expensive Business certificate of Instapage to access the International Blocks capability.


You can swiftly place a series of components right into your landing web page layouts by using the Instapage widgets. To include one to your web page, just click on one of the widget symbols on the sidebar menu of the Instapage editor, and also it’s instantaneously gone down onto the canvas.

How To Use Instapage

If you click a widget thing from the sidebar selection, it will certainly be included in your web page, ready for customization. How To Use Instapage

From there, you can relocate around the page and begin editing its look as well as content. You can likewise specify the action connected with a widget, such as establishing what occurs when somebody clicks a switch.

While there are some valuable choices, the widget option is possibly the weakest facet of Instapage, especially compared to WordPress web page builder such as Divi Builder and also Elementor. A few of the widgets you can contribute to your landing pages with Instapage consist of:

  • Headlines
  • Paragraphs
  • Forms
  • Buttons
  • Images
  • Videos
  • Boxes
  • Circles
  • Upright and Straight lines
  • Timers
  • HTML widgets

With a modern WordPress web page builder plugin, such as Beaver builder or Thrive Web Content builder, you can add prefabricated sliders, endorsements, prices tables and much more items to your pages. How To Use Instapage

With Instapage, you can produce your very own rates tables or testimonial panels by combining the text, image and also headlines widgets, for instance, but it’s not as convenient as being able to include a prefabricated purpose-built widget to your page.

To save you time, there are some pre-built rates tables as well as various other aspects in the web page templates, yet including them to your web pages isn’t as straightforward as having accessibility to ready-made widgets that you can drag and go down onto your web pages.

Thankfully, the Instablock attribute mentioned earlier does provide you a method to produce a component, such as a prices table or call-to-action, then wait for reuse on any kind of web page when needed.


All sales pages produced by Instapage are mobile-friendly by default. Nevertheless, you can switch over to the mobile sight of a page you’re servicing in the editor, and then make modifications that just mobile users will certainly see.

How To Use Instapage
You can switch over to the mobile sight of the editor, after that hide blocks you don’t want mobile customers to see.

So, if the concept of showing somewhat various variations of your landing pages relying on whether your visitors are making use of a smart device or a desktop computer tool seems attractive, Instapage does include this performance. However, you can not fairly produce two completely different variations of a web page. Instead, you’re just able to conceal aspects you do not intend to be revealed to mobile individuals. How To Use Instapage

The Instapage web page Builder is really outstanding. Not just is the user interface easy to use, however it offers you lots of liberty when it involves positioning products, while also providing valuable help if you wish to specifically straighten your page aspects. The lack of pre-built components or widgets is frustrating, yet you can create most items on your own and after that conserve them for reuse.


Once you’ve created a sales web page with Instapage, you have a few options for releasing it that include:

  • Posting it by yourself domain.
  • Posting it on a WordPress internet site through a complimentary plugin.
  • Posting it on a Drupal web site.

You can additionally test your sales pages on a demo domain name supplied by Instapage, however it’s not suggested that you run campaigns on any type of landing web pages released this way. Instead, you need to make use of a domain name you’ve signed up somewhere else.


If you do intend to publish an Instapage sales web page on your WordPress website, it’s very simple. After activating the complimentary plugin on your website, you’ll need to connect your WordPress website to your Instapage account by getting in a couple of easily available information.

Once your WordPress internet site and Instapage account are attached, you can merely pick which sales web page you wish to publish on your website from the available alternatives. Any sales page you have actually developed and also published in Instapage needs to be readily available from the dropdown menu in your WordPress control panel.

How To Use Instapage

The Instapage WordPress plugin makes it easy to publish landing pages on your WordPress web site.

When releasing a web page from Instapage on your WordPress internet site, you can select whether it’s displayed as a landing page, a 404 mistake web page or the homepage of your website. How To Use Instapage

When you have actually selected a page, got in a LINK for it, and hit the Publish button, you must have the ability to view that landing web page on your WordPress website. The process for releasing sales pages on a Drupal internet site is very similar.


As well as posting landing web pages on a web site constructed with WordPress or Drupal, you can use a domain name you’ve signed up to make your web pages available online.

How To Use Instapage

You can rapidly see where you have actually released each sales web page in your library.

Instapage display screens instructions for a lot of the most preferred registrars to help you to swiftly link your domain name to your Instapage account. There’s likewise lots of documentation on the site that discusses the process in even more deepness.

How To Use Instapage

The guidelines make it very easy to attach your Instapage account with your domains.

There’s no restriction to the variety of domains as well as subdomains you can link to your Instapage account, enabling you to publish as much as 30 sales page experiences on business strategy (much more on the Venture plan) at any type of once, throughout multiple domain names or WordPress and Drupal sites.

You can likewise download sales pages and also share them with other individuals of Instapage who can publish them right into their account for editing and also publishing.


Your Instapage sales web pages can be integrated with a wide range of third-party solutions, including analytics devices, email advertising services and also webinar providers. If you want to promote products with Instapage, you can attach your landing web pages to a Shopify e-commerce shop or PayPal to accumulate repayments online.

You can likewise integrate Instapage with Zapier to attach your sales pages with much more apps as well as solutions. If you want to link your landing web pages to a specific service, it’s well worth checking out the assimilation documentation to see if it’s possible with Instapage.


When you’ve published a landing web page, you can begin checking just how it’s performing. One choice is to make use of the built-in heatmap tool to see what your visitors have been doing while seeing your pages, such as where they have actually been clicking or how much they have actually been scrolling.

If your sales web page isn’t producing as several leads as you ‘d expected, the heatmap could disclose any type of prospective problems, such as buttons that your site visitors aren’t identifying are switches or forms that are too far down the page, beyond where a lot of your audience is scrolling to. How To Use Instapage

Along with heatmaps, you can also see the conversion prices of your pages as well as other analytics information to assist you to check their performance.

Integrating with Google Analytics provides you even more understanding right into how your web pages are carrying out.

To assist you to get even much more conversions out of your site visitors, Instapage allows you run A/B examinations on your landing pages, too. Via the controls you can create a copy of a landing page, then make changes to the new variation of the web page, such as transforming the call to action.

Instapage will certainly then reveal the different variations of your page to your site visitors to see which one performs the most effective.


Thus far, we’ve seen what templates you get access to with Instapage, how easy it is to produce custom sales pages, and also the alternatives for releasing your pages, plus a few even more of the things you can do with this tool.

Nevertheless, Instapage has a lot more attributes that have made it among one of the most effective and popular landing web page development as well as lead generation services available today. How To Use Instapage

Some instances of those features consist of:

The ability for multiple customers to collaborate on a job and work together on the exact same landing pages with a record of interaction as well as changes that have been made.

The option of incorporating with Google AdWords to see advertising information inside your Instapage dashboard.
A big collection of on-line paperwork to assist you to obtain one of the most out of Instapage.

Assistance for producing Google AMP landing web pages.
To see the complete checklist of Instapage features, check out the plans page.

Instapage Prices

Hopefully, this testimonial has provided you a good concept of whether or not Instapage is right for you. Nevertheless, if you’re still not sure, you can try it for free for 2 week utilizing the test deal here.

You’ll require to enter your settlement details to access the test, so you can be instantly billed once it’s over, but, if you’re not delighted, terminating is straightforward.

If you more than happy with the trial, there are two choices for signup approximately Instapage.

One choice is the Instapage Organization strategy, which sets you back $199 a month, or the equivalent of $149 a month if you pick to pay yearly. Paying yearly requires an ahead of time settlement of $1,788 but does stand for a 25 per cent saving, compared to paying month-to-month. How To Use Instapage

There’s also a custom-made Venture strategy that’s tailored to meet your details requirements, with customized pricing that shows your arrangement. After a phone call with the sales team, your personalized Venture plan will certainly be set up according to your needs.

You can see precisely what’s included on business strategy and also the additionals that are offered to Enterprise customers on the Instapage rates web page.

How To Use Instapage Pros and Cons

Instapage is definitely a powerful sales web page creation as well as lead generation device, yet is it right for you?

Before we reach the verdict of our testimonial, here’s a fast rundown of some of the most effective aspects of Instapage, in addition to several of its prospective disadvantages:


A good range of professional-looking landing page layouts.

The ability to supply data and offer items by means of your landing pages.
A sophisticated landing page builder that’s easy to use.

Sufficient landing page publishing alternatives.
Lots of reporting data and also devices to aid you to optimize your pages.

Attributes that make Instapage good for working together with employee and clients.
Good mobile support to help you to create mobile-friendly sales web pages.

Lots of useful online paperwork and also a receptive real-time conversation support channel.


Not as several landing web page themes as a few other tools, consisting of Leadpages.
Fewer web page widgets compared with premium WordPress web page builder, such as Divi.

Organization strategy limited to 30,000 one-of-a-kind visitors each month, 30 published sales page experiences, five work spaces as well as 5 team members. Allowances on the Venture strategy can be personalized.

Somewhat restricted shopping alternatives compared with various other tools, such as Leadpages.
High rates makes it unsuitable for casual website owners.

Those pros and cons should provide you some points to think about when making a decision if Instapage is the very best sales page builder for you.

Last Thoughts

As you can see, Instapage is a powerful sales page builder and also posting device.

Thanks to the starter design templates and the innovative web page builder, you should have no problems developing the right kind of landing web pages for your task.

The WordPress combination has been well implemented, so if you intend to publish landing web pages on your WordPress internet site, it’s really simple with Instapage and also its free plugin. Nevertheless, as covered earlier, it’s equally as easy to publish sales pages by yourself domain names if you do not want to release them on your WordPress site. To keep points straightforward, Instapage deals with all of the hostings for you. How To Use Instapage

The capacity to deliver downloads as well as collect leads using your landing web pages, along with integrate your pages with lots of third-party solutions, makes Instapage appropriate for several kinds of tasks. Nonetheless, the a little restricted options for marketing items straight via your landing pages might place some readers off.

Regardless of all of its great functions, the main sticking point will be whether or not you can warrant spending $149 a month or more on a landing web page builder. If you can, then Instapage is simple to recommend.

Nevertheless, if you’re currently using WordPress, or are prepared to start, you can get access to the effective Divi motif, with its impressive page builder tool, a significant as well as growing collection of design templates, and split screening attributes, for simply $89. Yes, you’ll need to spend for host to get your website online, but there are some remarkable low-cost host around.

Divi as well as the other WordPress page builder might not have everything you get accessibility to with Instapage. But, if you just wish to publish a few landing pages to raise subscribers on your blog site or start advertising your side hustle, it might make more financial sense to begin with a WordPress-based setup. After that, if your project removes, think about switching over to Instapage. How To Use Instapage

However, if you seem like you await among the most effective landing page builders about, after that Instapage needs to most definitely be on your shortlist. Although, in that situation, you may wish to review our Instapage, Leadpages as well as Unbounce contrast to see which tool would certainly be best for you.